Tuesday, December 16, 2014

Research: Most smart home device owners willing to pay for tech support

The Internet of Things and connected consumer electronics devices are morphing the technical needs of consumers, according to a recent report.

Park Associates' research found that more than 56 percent of smart home device owners were willing to pay extra for monthly tech support services. Parks Associates’ study also found that 16 percent of U.S. broadband households own a smart home device and one-third have experienced at least one technical problem with their devices.

"Most consumers expect device manufacturers to offer some support services free of charge, but the growing adoption of smart home and IoT products, along with the complexity of broadband homes, is increasing the value that consumers attach to premium support services," said Patrice Samuels, research analyst, Parks Associates. "Currently 15 percent of connected CE consumers are willing to pay $49.99 per year for a comprehensive support service, and interest increases with the number of devices owned.

From the article "Research: Most smart home device owners willing to pay for tech support" by Mike Robuck.

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