The lower end of the streaming video market is one of the fastest growing segments for the company, Roku says, both in its line of relatively inexpensive Roku TVs and its separate streaming media devices. And according to data from research firm Parks Associates, streaming sticks accounted for 50 percent of all media streaming unit sales in 2015. So it makes sense that Roku would try to appeal to even more people with low-cost, entry-level hardware.

From the article "Roku's New $30 Express Box Is The Cheapest Roku Yet" by Lauren Goode.

Next: Apple TV is losing badly to Roku and Amazon in the living room, survey finds
Previous: First Click: The new Apple TV moved to HDMI 1 in just four days

Be the first to leave a comment.

Have a comment? Login or create an account to start a discussion.