Roku makes the most popular streaming products used by consumers to watch films and TV shows from subscription services such as Netflix Inc., according to researcher Parks Associates. With M-GO, Roku is offering sales and rentals as well.

Roku, which has sold more than 5 million boxes in the U.S., makes four models that retail for $50 to $100. It has 37 percent of the market for such devices, according to Parks Associates, compared with 24 percent for Cupertino, California-based Apple and its Apple TV product, priced at $99.

From the article, "Roku Steps Up Apple Competition With Movie Store, Hardware" by Cliff Edwards and Andy Fixmer. 

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