Thursday, November 28, 2013

Surprise: Purchase intent polls show PS4 with a big lead over Xbox One

Two separate surveys are showing that the PlayStation 4 sits substantially ahead of Microsoft’s Xbox One when it comes to polling American consumers about console preference. According to a new survey, 30% of active gamers intend to definitely buy a PS4 console while 22% said the same about the Xbox One. According to Parks Associates, 36% of console shoppers favor PS4 while 27% are leaning towards Xbox One.

It’s possible that the decision to price the Xbox One $100 above the PS4 may hand Sony an edge in the short term when it comes to sales volume. But launch sales don’t necessarily tell much about the long-term success of a console, of course.

From the article, "Surprise: Purchase intent polls show PS4 with a big lead over Xbox One" by Tero Kuittinen.

Next: Apple is the top brand for holiday shoppers in nearly every category
Previous: Hearing Is Believing: People Don't Realize How Important Great Sound Is Until They Experience It

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2023 Parks Associates. All Rights Reserved.