Friday, September 12, 2014

Verizon May Launch Have-It-Your-Way Internet TV

"Lowell McAdam is definitely onto something when he mentions that millennials want their content on devices," Glenn Hower, a research analyst with Parks Associates, told TechNewsWorld. "About one-third of millennials say that online is their preferred outlet for watching video content, and Verizon appears to be listening."

Going wireless "puts Verizon in an advantageous position," he added. "FiOS has shown success and promise, but laying fiber is slow and expensive. Going wireless may give them the opportunity to expand their video service customer base faster than fiber expansion can."

As for the idea of an a la carte service, "I think that sounds fantastic," Hower said, "and a lot of consumers will think so as well."

From the article "Verizon May Launch Have-It-Your-Way Internet TV" by Katherine Noyes.

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