Thursday, June 29, 2006
Digital living takes off in Asia
Asian countries lead the world in creating digital homes, with Taiwan and Korea at the forefront, says a study.
The research, carried out by US market research firm Parks Associates, looked at digital living trends in 13 markets in Asia, Europe and North America.
The findings were announced at the annual Broadcast Asia trade show, held in Singapore.
Between 600 and 1,400 households in each country took part in the survey of consumer habits in the wired world.
One of the ma ...read more
Monday, September 12, 2005
Format wars over mobile TV
Another commercial mobile TV pilot in Helsinki found that 41% of participants would be willing to purchase mobile TV services, and half thought that a fixed monthly fee of 10 euro (£6.73) was reasonable.
In the US, by contrast, two separate reports by In-Stat US and Parks Associates concluded that only one in eight consumers was interested in paying for live TV or video content on mobile platforms.
From the article "Format wars over mobile TV," by Peter Feuilherade.