Thursday, May 31, 2018
First on BATV: Apple TV #3 in streaming devices as Amazon Fire grows share, report finds
Apple TVs share of streaming devices in U.S. households remains at 15 percent edging Google’s Chromecast to take third place among the four major brands but is still being beat out by Roku more than two-to-one, according to new data from market research company Parks Associates.
From the article "First on BATV: Apple TV #3 in streaming devices as Amazon Fire grows share, report finds" by Brad Gibson.
Friday, March 23, 2018
How many video devices do you have? About seven, survey finds
According to Parks Associates, nearly 40 percent of U.S. broadband households are watching multiple streaming services like Netflix, Amazon Prime and Hulu on those devices.
With high numbers of streaming services and devices on which to watch them, Americans are also opting more often to get live television via antennas and not through streaming services like Sling TV, Hulu with Live TV and DirecTV Noe.
The percentage of U.S. broadband households that use digital antenna ...read more