CIO

The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United States more than doubled during the last two years, to 26 percent of U.S. broadband households, and companies are expected to sell nearly 55 million smart home devices in 2020, according to new research from Parks Associates.

Amazon grabbed momentum away from Apple and other play ...read more

According to Parks Associates, a market research firm, 63 percent of U.S. households with broadband connections subscribed to at least one over-the-top video service at the end of September, up from 57 percent at the beginning of 2015. It's not clear exactly how many consumers have abandoned cable completely, because many people who subscribe to over-the-top services use them to complement pay TV.

From the article "Today's Cable TV May Not Be Better But It Sure Is More Expen ...read more

In particular, Cisco said that the new products target distributed and mobile businesses that may need full coverage for headquarters, branch offices, or even employees connecting to the network from the field.

Security is central to protecting as well as leveraging a company’s assets as business models become more data-driven and consumer relationships more data-dependent, Brad Russell, research analyst, Parks Associates, told us via email.

From the article "Microsoft I ...read more

According to the report, the market research firm Parks Associates, Mr. Associates (Parks Associates), and is one of five households currently use broadband services hold the smart home devices that that is much more advanced than when we started using the smart home devices show. analyst Brad Russell Parks Associates, said the findings in many ways.

From the article ""2016 Is A Year Of Smart Home '...Still Valid?" by Ed Oswald.

Yahoo produces plenty of editorial content -- a strategy bolstered by Chief Executive Marissa Mayer [pictured above]. Sites like Yahoo Finance and Yahoo Sports drive significant traffic, while video from Yahoo talent, including Katie Couric, could complement Verizon's growing media reach.

Yahoo still commands a huge audience. Nearly 1 billion people visit a Yahoo website every month.

While content is a risky business, analysts believe it's a way to keep customers engaged ...read more

At the end of 2015, nearly 20 percent of all U.S. households with broadband connections owned at least one smart home product, according to the research firm Parks Associates. During the next decade, that number is projected to jump to 66 percent as more thermostats, cameras, video doorbells, door locks, lights, controllers and yet-to-be-released smart home products make their way into American households, the company says. 

From the article "Google's Nest Struggles Could Se ...read more

No overarching rules or scenarios exist to dictate when or if a particular app should pursue a bundle-up or bundle-down strategy. The decision often comes down to the age and framework of a company, business needs and pressures, or the overall user experience.

"Many of these apps have a strong social context and adding features that can benefit from this context can enhance the value proposition for their users," says Tejas Mehta, a research analyst with Parks Associates "It ...read more

A slightly-smaller percentage of American families plan to buy a tablet during the holiday sales season than last year, a market research company reported today.

According to Dallas-based Parks Associates, 29% of 2,500 U.S. households surveyed said that a tablet was on their to-get gift lists, down from 32% in the same period of 2012.

But tablets remain the hot-ticket item in consumer electronics, said John Barrett, director consumer analytics at Parks -- and Apple's iPa ...read more