Thursday, March 15, 2018
20% of Broadband Homes Now Get TV Via Antenna
While many of our regulars have realized the benefits of an over the air antenna for years, it's a phenomenon that more recently has caught on among Millennials and younger broadband subscribers looking to avoid over-priced and bloated cable TV bundles. And according to a new study by Parks Associates, one in five US broadband households now use an antenna as their primary mode of consuming television. That's up from 16% back in 2015, and the phenomenon shows no indication of sl ...read more
Friday, October 28, 2016
Here's The Top Ten Most Popular Streaming Services This Year
"Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user and subscriber bases that they have built over the past several years," said Parks researcher Brett Sappington.
2016 may be considered the year that streaming grew up, the firm noting that streaming video providers saw 200 Emmy nominations and over 40 wins this year. Parks also ...read more
Friday, October 28, 2016
Here's The Top Ten Most Popular Streaming Services This Year
Netflix still leads all streaming video services by total subscribers, according to a new report by Parks Associates. That's followed by Amazon Prime, Hulu, MLB.TV, WWE Network, Sling TV, HBO Now, Crunchyroll, Showtime, and CBS All Access, according to the company's compilation of multiple consumer surveys, network traffic data, and reported OTT video service provider information. The company is quick to point out that 63% of US broadband households now subscribe to an OTT video ...read more
Tuesday, July 14, 2015
Study: 20% 'Steal' Someone Else's Streaming Video Password
A new Parks and Associates study (via Fierce Wireless) has found that 6 percent of U.S. broadband homes use a video service that belongs to someone living outside the home. Password sharing (stealing?) is particularly popular among those between the ages of 18 and 24, with 20% using streaming video passwords for accounts that don't belong to them.
"Live-streaming usage has garnered media attention recently, but credential sharing is also a popular form of piracy in the conne ...read more