Thursday, September 13, 2012
Smart Energy Summit: Engaging the Consumer to focus on expanding energy market and integration with connected devices, home systems, and broadband services
International research firm Parks Associates today announced the dates and topics for the fourth-annual Smart Energy Summit: Engaging the Consumer. The executive conference, hosted February 25-27, 2013, in San Antonio, Texas, with support from early sponsors EcoFactor, Hitachi, and Qualcomm, examines the convergence of energy, security, and home controls as multiple channels are now competing in the energy services market.
More than 75% of U.S. broadband households have a ho ...read more
Thursday, August 30, 2012
Nearly 50% of U.S. smartphone users consider 4G/LTE access very important when choosing a mobile service provider
Mobile data traffic has more than doubled in each of the last four years, and the consumer appetite for data will push worldwide 4G/LTE subscribership over 560 million by 2016, according to international research firm Parks Associates. Jennifer Kent, Parks Associates' mobile research analyst, presents new consumer research today at 1 p.m. CT on awareness and demand for 4G-enabled services during the webcast "4G/LTE: Operator Strategies and Consumer Perspectives."
"Nearly 50 ...read more
Tuesday, January 10, 2012
Women: 'Bring the Gadgets on'
A survey conducted by Parks Associates proved this fact. The Research firm asked around 2000 men and women aged 18 years above about which gadgets they would like to buy before January 1, 2012.
The research clearly shows that women are getting more excited about the latest technologies than men, surprisingly! Women are also active than men when it comes to playing games on consoles and social networking site like Playstation 3, Xbox 360 and Facebook.
From the article, "W ...read more