Virtual Strategy Magazine

RCR Wireless’ latest report looks at the latest trends and developments in connected car technologies, from market drivers to security and technical connectivity issues for this dominant market in the Internet of Things sector. Features interviews with AT&T Drive Studio, Anritsu, Rohde & Schwarz, Ixia, Summit Tech, Parks Associates, Anite, Intel, Machina Research and more.

From the article "Connected Car: Security, Testing and Interference Issues Feature Report" by virtual-s ...read more

Bidgely, a smart meter data analytics company, announced today that Prateek Chakravarty, Bidgely’s VP of Sales and Business Development, will share expert insights as a speaker at Parks Associates’ Smart Energy Summit: Engaging the Consumer, from February 25-27 in San Antonio, Texas. Prateek Chakravarty will participate in the session “Big Data and Analytics: Monetizing Data” on February 27, 1:00 PM CST at the Sheraton Gunter Hotel.

The Smart Energy Summit examines the expan ...read more

Parks Associates, host of Smart Energy Summit: Engaging the Consumer, today announced new energy research showing nearly 50% of U.S. broadband households are very interested in a thermostat capable of automatically detecting an unoccupied house and adjusting the temperature to save money. The research firm notes that consumer interest in automated energy management overall is increasing.

The fourth-annual Smart Energy Summit, February 25-27 in San Antonio, features analysts ...read more

Parks Associates reports over 60% of U.S. tablet owners use the device weekly to listen to music, and these consumer habits will drive deployment of home audio products with embedded networking technologies. The research firm's report Networked Audio Products: Market Update says audio product manufacturers will add networking in order to connect their products to popular mobile devices and streaming services such as iTunes and Pandora.

"The continuing popularity of music ser ...read more

"Broadband is a key enabling technology for the growth of the connected home and is a fundamental component of bundled services for operators," said Brett Sappington, director, research, Parks Associates. "Broadband penetration and speeds are increasing in all parts of the world, and service providers are eager to capture the best opportunities for revenue and market share. As penetration increases, however, new challenges have arisen that require new business models, services, ...read more

Cellular M2M connections are forecast to grow from 135 million in 2011 to 2.3 billion by 2020, as research from Parks Associates shows a great potential for service providers in the emerging connected home market. For example, 12 percent of US consumers and 9 percent of Western European consumers are highly interested in home security and home automation, and 19 percent of Western European consumers are highly interested in an energy monitoring service.

"With their large sub ...read more

"With the creation of the ISIS initiative in 4Q10 and the launch of Google Wallet in 3Q11, the mobile payment industry is riding the recent momentum to build scale," said Harry Wang, Director of Health and Mobile Product Research at Parks Associates. "The success of the mobile payment industry not only hinges on consumer and merchants' willingness to adopt but also requires seamless integration of technology with viable business models."

From the article, "Mobile Payment: Te ...read more

“Smart TV manufacturers have struggled to find an application platform that sticks with consumers especially since software is not their area of expertise,” said Kurt Scherf, vice president and principal analyst at Parks Associates. “The Roku Streaming Stick is a game changer for the Smart TV market. It takes the leading streaming platform and integrates into the TV in a way that no one has been able to do before.”

From the article, "Roku Breaks the Smart TV Mold"