Press Releases

Free webinar includes a preview of the new online version of the firm’s OTT Video Market Tracker research service

Parks Associates’ latest research shows a significant drop in consumer spending for streaming video services. US internet households report spending $69 per month on OTT services in 3Q 2022, down from $90 in 1Q 2021, although the market remains saturated with 87% of US internet households having at least one streaming service.

Parks Associates will demo its n ...read more

New white paper developed in partnership with Adeia examines the role of interactive services to improve subscriber engagement in a highly saturated US video streaming market

Parks Associates today released the white paper Leaning In: Engaging Viewers with Interactive Video, in partnership with Adeia. The paper explores how the changing streaming services landscape is creating new opportunities for interactive video to better engage with the current generation of viewers. Pa ...read more

New white paper, released in partnership with Alarm.com, addresses opportunities for security providers to offer energy management solutions

At ISC West,Parks Associates today announced the new white paper Energy, Security, Automation: Converging into Peace of Mind, which explores the convergence between security, home automation, and home energy solutions. The firm’s latest data shows 16% of households currently have a smart thermostat, and while only 5% of internet househo ...read more

Parks Associates to unveil latest streaming video market insights and new online tracker tool in upcoming research webinar

Parks Associates is hosting a special webinar on Wednesday, April 5, at 10:30 am CT (11:30 am ET), featuring an exclusive sneak peek at the company’s new and improved OTT Video Market Tracker online service. The firm tracked 354 independent OTT services in the United States in 2022, with 87% of US internet households having at least one OTT subscription ...read more

Smart Spaces: Apartments, Hospitality, and Community Living, April 17-18 in Plano, Texas, addresses benefits of integrated tech solutions in MDU and hospitality markets

Parks Associates’ new research Smart Apartments: Connectivity and Services in MDUs shows that over 10% of apartment renters report receiving bulk internet service and over half of those receiving bulk report paying through a separate amenity fee. The research firm will feature research from this new study at ...read more

First-time buyers helping to expand the connected home market

Ahead of ISC West, Parks Associates’ new Smart Home Consumer Insights Dashboard reports that 28% of US internet households now have three or more smart home devices, with more and more households featuring first-time buyers. Among US internet households with a smart home device, the average household has 7.1 smart home devices. Parks Associates research also shows that 40% of US internet households have a security ...read more

Inaugural Smart Spaces opening session on tech growth in buildings features Arize, Blueport, Greystar, and Vantiva

Research firm Parks Associates will host Smart Spaces on April 17-18 in Frisco, Texas, bringing together technology leaders and property owners / building managers to share insights on next-generation solutions for smart apartments and smart spaces. The research firm’ latest study Smart Apartments: Connectivity and Services reports that 30% of MDU residents who ...read more

48% of households report monthly energy savings as the main purchase driver of solar panels

Parks Associates’ latest report “Solar and Storage: Opportunities in the Smart Home,” available to purchase online, finds consumers are concerned about high energy prices but still have low familiarity overall with solar panels. More than 60% of US internet households report their electricity costs are too high, which would benefit the market for solar solutions, but only 17% of US in ...read more