Press Releases

Tenth annual Security Dealer Study addresses competitive pressures, industry conditions, and new trends for security market

Parks Associates’ 10^th annual Security Dealer Perspectives: Views from the Front Line presents and analyzes the results of a nationwide survey of installers/dealers who install security systems, including both owners and those employed by security firms. The survey, conducted at the end of 2022, reveals that one-third of owners of a security dealer firm ...read more

 New whitepaper in partnership with Calix addresses the role of managed services and support for the smart home 

A new Parks Associates whitepaper, Revenue at the Edge: Wi-Fi Managed Services and the Subscriber Experience, reports NPS (net promoter score) for service providers increases substantially as their subscribers add more value-added services (VAS), including managed services, going from -10 NPS among users with no VAS to more than +60 NPS among households with five ...read more

Smart Energy Summit features executives from Resideo, Johnson Controls, Copper Labs, Google, and more on the role of data and analytics and their impact on the consumer experience in energy services

New research from Parks Associates shows electricity providers are by far the preferred company to deliver energy monitoring services. Among all US internet households, 48% would prefer to have this type of company provide energy monitoring services, while no other option scored ...read more

Strong growth in the smart watch category has increased Apple’s stickiness, with its base of ecosystem loyalists growing by 15% since 2019

Parks Associates’ new research from its quarterly survey of 10,000 internet households shows that Apple is leading the ecosystem among connected consumers, with nearly 20% of US internet households owning three or more Apple-brand device types. The research study Quantifying Brand Loyalty: Connected Device and Platform Ecosystems evaluate ...read more

14th annual Smart Energy Summit focused on role of utilities and smart home solutions in the future of energy management

Parks Associates’ latest research of 10,000 internet households shows 16% of US internet households have a smart thermostat. The firm will feature its latest energy management and consumer data during the research workshop “Growing Smart Energy Opportunity – Top Trends” on February 13, before the 14th annual Smart Energy Summit: Engaging the Consumer, Febr ...read more

New whitepaper developed in partnership with Adeia examines the potential of vision-based interfaces and control to revolutionize device interaction 

Parks Associates today announced the whitepaper Vision-Based Technology: Next-Gen Control, developed in partnership with Adeia, which explores the impact and benefits of vision-based interaction for consumer devices, including smart TVs, smart home devices, and smartphones. The whitepaper examines a range of potential use cases ...read more

Smart Energy Summit addresses demand for energy management solutions and proptech

Parks Associates research into multifamily smart spaces shows nearly 75% of multifamily property managers and owners are very concerned about residents wasting energy. The firm will host leading energy players at its 14th annual Smart Energy Summit: Engaging the Consumer, February 13-15 at the Omni Austin Downtown Hotel in Austin, TX, to examine the emerging opportunities for energy management. ...read more

Webinar in partnership with Calix explores importance of managed Wi-Fi and support service to improve NPS, consumer loyalty, and revenues for broadband service providers (BSPs)

Parks Associates research finds that even as download speeds increase for US internet households, value-added services and the quality of experience are increasingly more important factors in how subscribers evaluate their BSP. Currently, 92% of US internet households use Wi-Fi at home, and more than ...read more