"privacy" articles

The multifamily housing market has become increasingly important to device manufactures as they seek to drive overall market adoption of the smart home products. Multifamily rental properties represent a particularly lucrative opportunity for smart device manufacturers since they deploy smart home device packages to multiple units at a time. Smart home solutions provide several benefits to MDU property managers: Product differentiation Increase sales price / rental fees...

Apple has long carried itself as a staunch defender of user privacy. CEO Tim Cook has even asserted privacy is a “fundamental human right,” and Apple’s track record has supported this notion. For example, Apple resisted the FBI’s attempts to access iPhone networks for the sake of monitoring and catching suspected terrorists and mass shooters, realizing the dangerous precedent that could be set by allowing government entities to access individuals’ private messages without a...

Parks Associates recently hosted its 15th annual CONNECTIONS TM Summit: Smart Home Growth Strategies . The conference took place virtually January 14, in cooperation with CES® 2021. This one-day event featured sessions on smart home technology and services, connected health, data privacy, value-added services, and home security. Jake Alamat , Vice President and General Manager, IoT Home and Consumer Products, Silicon Labs joined Parks Associates' President, Elizabeth Parks ,...

Parks Associates recently hosted its 15th annual CONNECTIONS TM Summit: Smart Home Growth Strategies. The conference took place virtually January 14, in cooperation with CES® 2021. This one-day event featured sessions on smart home technology and services, connected health, data privacy, value-added services, and home security. During the session, Privacy and Security: Protecting Consumer Interests , Parks Associates Senior Analyst, Patrice Samuels , moderated a panel of...

Protecting consumer data and person al information is critical as smart home devices move toward mass-market adoption. With this rise of connected devices, the number of annual security and data breaches continues to increase year-over-year — nearly 80% of US broadband households are concerned about the possibility of a data security or privacy breach in their home.  Join the CONNECTIONS Community and attend our upcoming session  Privacy and...

The COVID-19 pandemic has turned the healthcare ecosystem on its head. The outbreak led to sharp decreases for in-person visits and the delay of elective care procedures, due both to official public safety measures and consumer’s avoidance of exposure. Care providers and health systems have leaned on technology to provide much needed care to patients at home, through telehealth consultations and remote patient monitoring programs.  Parks Associates data reveal that telehealth use...

35% of consumers report experiencing a data privacy or security issue in the past 12 months. Consumers need seamless security solutions that can protect any device, against any threat, anywhere. However, security and privacy solutions are typically fragmented and cumbersome, leaving consumers exposed in one or more of these areas. Consumers today have different solutions, or no protection, across laptops and mobile devices and for their children, home network, and public networks....

Affordability is now the key to the smart home. New Parks Associates research shows that affordability has become the leading purchase consideration for smart home device purchase intenders. More than half (51%) of purchase intenders rank affordability as a top 3 purchase consideration, beating product reviews (31%) and data privacy/security efforts (29%). Affordability concerns have also become the leading purchase inhibitor among non-owners and non-intenders. Nearly half (44%) of...