"apps" articles

Parks Associates has relesased a new market focus, Support Services for Mobile Devices . This research analyzes the market for technical support services for smartphones and tablets. It begins by exploring and number and types of problems consumers experience and how they resolve these problems. Next it analyzes subscription support services including current and previous adopters as well as the demand for such services. Finally, it gauges the use of support apps and their role in...

Parks Associates is conducting a study to quantify app developer/manager perceptions of key monetization partners such as ad networks and app marketing firms. The first 100 qualified respondents will receive a $50 Visa Gift Card. The remaining respondents will be entered in a drawing, in which, 50 winners will receive a $50 Visa Gift Card. The survey will take approximately 15 minutes to complete, and all responses will be shared only in aggregate. For more information...

Google has unveiled its new Chromecast device and Google Cast SDK. The $35 Chromecast device allows users to stream their Chrome tabs and videos to their TVs from virtually every popular platform.  Google Cast SDK is created for developers on iOS, Android, and Chrome.  It will allows these developers to enable their apps to stream right to their users TVs.  The SDK, Google says, will enable interactions between devices and TV. Developers don’t have to...

Telecom Council is presenting a two-day executive summit it calls Telecom Council Carrier Connections (TC3).   The summit highlights the relationships between the companies building communication networks and the new ideas that are fueling its growth. The summit brings together carriers and operators, entrepreneurs, investors and leading vendors from telecom infrastructure, platforms, mobile apps, IPTV, content and media, gaming, big data experts and more. Last...

Parks Associates has released a complimentary whitepaper entitled "Building a Chart-Busting App." This Parks Associates' whitepaper examines consumer app usage, analyzes app business models, and discusses how developers can leverage this information to create a successful app strategy.  The app has become the critical interface for a variety of content and services.  In fact, 57 percent of U.S. broadband households now use apps on a regular basis,...

Connected devices are set to become the next big thing in the home and the marketplace. The market for connected devices is in its early stages (connected devices currently amount to less than one percent of the market, according to Parks Associates), but connectivity has been increasingly making its presence felt in the home.  The market for these devices is currently fragmented as companies are designing solutions to meet their personal objectives.  However, to...

By Ruby-Ren Dennis Almost every TV provider, both cable and satellite, have some kind of companion app. Some of them are just a convenient way to pay bills and stay in touch. However, along with the bill-pay apps, are mobile TV, DVR, and remote control apps. In several countries, the universal remote control app features prominently. Both KT (Korea) and Telstra (Australia) have demonstrational videos featuring attractive young women sitting on their couches explaining how...

Samsung Electronics introduced its first tablet that can run both Microsoft's Windows 8 and applications based on Google's Android software.  The device will allow users to share files between Windows 8 and Android applications, and its hinge design has a keyboard that allows it to operate like a laptop.  The tablet market as a whole is set to grow by 45 percent this year to 332.4 million devices shipped per year.  Samsung is the Number 2 in the tablet...