July 21, 2015

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GreatCall, Higi, Johnson & Johnson, Livongo Health, Lumiata, mPulse Mobile, and Walgreens to discuss digital health engagement strategies at Connected Health Summit

Parks Associates hosts second-annual Connected Health Summit: Engaging Consumers, September 9-10, in San Diego

Digital health research from Parks Associates shows U.S. consumers are adopting connected health devices and health apps in increasing numbers. According to the research firm, nearly 30% of U.S. broadband households own a connected health device, with over 40% of device owners having more than one. In addition, 55% of U.S. broadband households use at least one health app on a monthly basis. Parks Associates will discuss the success of these devices, as well as challenges and opportunities facing the market, during the firm’s second-annual Connected Health Summit: Engaging Consumers, September 9-10, at the Omni San Diego Hotel.

“Fitness trackers stand out as one of the more successful product categories thanks to major marketing campaigns and the release of well-designed, easy-to-use products,” said Harry Wang, Director, Health & Mobile Product Research, Parks Associates. “At this year’s Connected Health Summit, we will assess successful device strategies for personalizing the consumer experience for better engagement and outcomes with the leading companies in the industry.”

Connected Health Summit features two sessions on Wednesday, September 9, focusing on consumer engagement strategies for connected health devices. “Personalizing the Consumer Experience: Challenges and Best Practices,” 10:45 a.m., moderated by Jennifer Kent, Director, Research Quality & Product Development, Parks Associates, featuring the speakers:

• Ash Damle, Founder and CEO, Lumiata
• Chris Nicholson, CEO, mPulse Mobile
• Dr. Khan Siddiqui, Chief Medical Officer & Chief Technology Officer, Higi
• Glen Tullman, Chief Executive Officer, Livongo Health

"Personalizing the consumer experience is complex, yet achievable,” said Chris Nicholson, CEO, mPulse Mobile. “I look forward to sharing our learnings and discussing strategies at this year's Summit, which is an amazing event where leaders can challenge thinking, explore concepts, and walk away more informed and energized. Parks Associates continues to bring thought leadership to this sector and provides a forum where we can all walk away more informed."

“Connected Health Summit brings together the leading innovators at the cutting edge of innovation in healthcare today,” said Glen Tullman, CEO, Livongo Health.  “We’re excited to share how Livongo for Diabetes is using technologies like remote patient monitoring paired with a consumer-facing approach to change how we treat diabetes.”

“Incorporating Platforms into Consumer Engagement Strategies,” 1:30 p.m., moderated by Wang, will feature the speakers:

• David Inns, CEO, GreatCall
• Adam Pellegrini, Vice President, Digital Health, Walgreens
• John Vander Meulen, General Manager, Johnson & Johnson Health and Wellness Solutions

“Walgreens believes the key to omni-channel digital health is the creation of seamless, frictionless experiences that engage the consumer,” said Adam Pellegrini, Vice President, Digital Health, Walgreens. “We have seen significant success in our connected device strategy both in engagement as well as outcomes.  As this space evolves, the true differentiator will be omni-channel experience."

“It’s exciting to be playing an active role in what many feel is the next frontier in healthcare,” said John Vander Meulen, General Manager, Johnson & Johnson Health and Wellness Solutions. “New technology and devices are always exciting to see, but the real opportunity lies in how we harness the power of human psychology, behavior science and data analytics to bring this technology to consumers in a way that has a meaningful impact to their health. Our research shows that personalized programs can help affect positive and sustained change in health behaviors. We will continue to focus on solutions that provide individuals with a custom-tailored approach to health and wellness based on what’s most important to them, empowering and motivating them to take control of their health in a whole new way.”

The 2015 Connected Health Summit features keynotes from AT&T, Kaiser Permanente, and Humana. Sponsors of the event are Validic, Care Innovations, Higi, MDLIVE, Alarm.com, Lowe's, Z-Wave, iTriage, and the National Sleep Foundation.

Media and organizations supporting the event include BPI Network, Clinical Innovation + Technology, CoPE, Conference Guru, Disruptive Women in Health Care, EHR Intelligence, FierceHealthCare, FierceHealthIT, FierceMobileHealthcare, FiercePharma, GII, Healthcare Tech Talk, HealthIT Analytics, HealthIT Interoperability, iTelemedicine, Managed Care, mHealth Intelligence, Mind Commerce, PharmaVoice, SFBayEventsList.com, StartUp Health, Story of Digital Health, TeleMental Health Institute, The Journal of mHealth, and ZigBee Alliance.

Registration is open, and media are invited to secure a press pass. For more information about Connected Health Summit visit, www.connectedhealthsummit.com. Follow the conference on Twitter at @CONN_Health_Smt and #ConnectedHealth15. To schedule a meeting with an analyst or speaker, contact Holly Sprague at [email protected], 720.987.6614.

About Connected Health Summit: Consumer Engagement and Innovation

Connected Health Summit, hosted by international research firm Parks Associates, is an executive conference focused on the impact of connected devices and IoT healthcare solutions on consumers at home. In its tenth year, Connected Health Summit brings senior industry leaders together from all aspects of the consumer experience ecosystems to provide insights on new business models, IoT technologies, consumer behaviors, and deployments relevant to consumer healthcare solutions.

The conference features Parks Associates quarterly consumer readdresses opportunities for new solutions in the care giving and senior markets and the wellness markets. This includes smart home platforms, on-demand services, voice assistants, and wearables, to empower consumers, caregivers, and providers and to meet the growing demand for services in independent living, chronic care management, remote access to care, and wellness and fitness solutions. www.connectedhealthsummit.com

Follow the event on Twitter at @CONN_Health_Smt.