August 23, 2019

35% of US consumers ages 65+ interested in telehealth services from local doctor

Parks Associates’ pre-conference workshop to focus on personalized solutions and consumer-centric, value-based services

Parks Associates will examine the market for IoT health solutions and current trends in the connected health market during “Connected Health: Serving Consumers at Home,” the pre-show workshop for Connected Health Summit on August 27. This workshop features Parks Associates analyst insight and consumer research focused on the demand and adoption for connected health solutions that improve wellness and enhance independent living.

Event sponsors include HP, Independa, Alarm.com, Rapid Response Monitoring, MDLIVE, ADT Health, b.well, Freeus, Nortek Security & Control, Trusource Labs, GreatCall, Aprilaire, GiftCard Partners, Vital USA, and Reemo Health.

“More than 85% of consumers ages 65-74 report having Wi-Fi access in their home, which is higher than the national average,” said Elizabeth Parks, President, Parks Associates. “That is a strong foundation on which to build connected health offerings; however, solutions need to be tailored to the individual preferences of each person, which is a key strength in smart home solutions. At this workshop, we will discuss strategies to ensure connected health solutions align with consumers’ expectations to ensure best outcomes.”

Parks Associates research finds more than one-third of US heads of broadband households ages 65 and older are interested in telehealth services, although the majority of them have never used these services. Of seniors who have never used telehealth services, 44% believe an in-person appointment would provide better diagnosis and treatment, so to be successful, these solutions need to focus on that personal connection to ensure patients are comfortable with these innovations.

“Connected Health: Serving Consumers at Home” will be held on Tuesday, August 27, prior to the opening reception for Parks Associates’ sixth annual Connected Health Summit: Independent Living and Wellnessat the Pendry San Diego in San Diego. The event features analyst insights, industry perspectives on healthcare challenges and opportunities, and discussions on IoT solutions that best engage consumers and caregivers and meet the business goals of healthcare providers and insurers.

The workshop includes the following sessions:

• Consumer Interest in Independent Living
• Innovations in Consumer Fitness: Equipment, Content, and Services
• Virtual Healthcare Assistants and the Connected Home
• The Importance of Healthy Air in Your Home
• Telehealth: The Consumer Perspective
• Lessons Learned: Successful Strategies for Engaging Consumers
• Innovation at Transformative Life States: New Parents and Caregivers

Workshop speakers:

• Ori Balaban, VP Business Development, EarlySense
• David Bardan, VP of Provider Solutions, TytoCare
• Steve Cashman, Chief Commercial Officer, InTouch Health
• Carina Edwards, CEO, Quil Health
• Melissa Gonzales, EVP, Americas, Medela
• Mike Maniscalco, CEO, Better Living Technologies
• Matthew Montelongo, Global Business Development - Healthcare, Orbita Health
• Lisa O’Connor, MBA, Senior Manager, Marketing Strategy, Aprilaire
• Stuart Patterson, CEO & Co-Founder, LifePod Solutions
• Lizette Espinosa Veneziano, President, InfantTech
• Davide Vigano, CEO and Co-Founder, Sensoria Health

Registration is open, and media are invited to attend. To request data or an interview, contact Sherrelle Lewis, [email protected], 972-996-0214.

About Connected Health Summit: Consumer Engagement and Innovation

Connected Health Summit, hosted by international research firm Parks Associates, is an executive conference focused on the impact of connected devices and IoT healthcare solutions on consumers at home. In its tenth year, Connected Health Summit brings senior industry leaders together from all aspects of the consumer experience ecosystems to provide insights on new business models, IoT technologies, consumer behaviors, and deployments relevant to consumer healthcare solutions.

The conference features Parks Associates quarterly consumer readdresses opportunities for new solutions in the care giving and senior markets and the wellness markets. This includes smart home platforms, on-demand services, voice assistants, and wearables, to empower consumers, caregivers, and providers and to meet the growing demand for services in independent living, chronic care management, remote access to care, and wellness and fitness solutions. www.connectedhealthsummit.com

Follow the event on Twitter at @CONN_Health_Smt.