- Smart Home Products and Services
- Global Connected Living
- Residential Security
- Broadband and Entertainment Services
- Smart Energy Management
- CE Devices and Mobility
- Wellness and Independent Living
- Entertainment Content
Consumer Research
Primary ResearchSubscribe TodayThe Parks Points newsletter features all aspects of our research, including smart home, IoT devices, entertainment and digital media, security, energy, health, and consumer data. Subscribe Now | The Super Buyer: Characteristics of High ARPU CustomersDownload Table of Contents (PDF) About the Research Video Viewing Segments Parks Associates Multiscreen Segmentation Size of Video Viewing Segments Segment Descriptions Previous Research 360 View: Digital Media & Connected Consumers (Q3/14) Cloud DVR: The New Face of Television (Q3/14) 360 View: Entertainment Services in U.S. Broadband Households (Q1/14) Key Findings Industry Insight Recommendations Overview Access & Entertainment Service ARPUs: Average Monthly Cost of Home Services (2012 - 2014) Home Service Subscription (2012 - 2014) Monthly ARPU and Top/Bottom Quintile Limits by Service (Q3/14) The Super Buyers: Super Buyers by Age (Q3/14) Demographic Profile of Super Buyers Mobile Phone Service ARPU by Service ARPU (Q3/14) Netflix Subscription by Service ARPU (Q3/14) % of Subscribers with "Never Miss" Program by Service ARPU (Q1/14) Service Provider Market Share of Triple Play Service by Service ARPU (Q3/14) Service Provider Market Share of Stand-alone TV Service by Service ARPU (Q3/14) Service Provider Market Share of Stand-alone Broadband Service by Service ARPU (Q3/14) Likelihood of Service Changes by Service ARPU (Q1/14) The Super Buyers and Content Consumption & Spending: Spending on Video and TV Service Packages by Service ARPU (Q3/14) Spending on Video and Stand-alone TV or Broadband Service Packages by Service ARPU (Q3/14) Breakdown of Spending on Video and TV Service by Service ARPU (Q3/14) Hours of TV Viewing and Service ARPU (Q3/14) % of TV Viewing Linear Video by Service Package and ARPU (Q3/14) Additional Research from Parks Associates Publish Date: 4Q 2014 Slides: 53 Authored By: John Barrett - Director of Consumer Analytics Yilan Jiang - Senior Director of Consumer Analytics Brett Sappington - Senior Research Director and Principal Analyst Ruby-Ren Bond - Research Analyst David Mitchel - Research Analyst
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