- Smart Home Products and Services
- Global Connected Living
- Residential Security
- Broadband and Entertainment Services
- Smart Energy Management
- CE Devices and Mobility
- Wellness and Independent Living
- Entertainment Content
Consumer Research
Primary ResearchSubscribe TodayThe Parks Points newsletter features all aspects of our research, including smart home, IoT devices, entertainment and digital media, security, energy, health, and consumer data. Subscribe Now | Changes to TV PackagesDownload Table of Contents (PDF) About the Research Previous Research Industry Insight Key Findings Recommendations Change in Pay-TV Service Subscriptions Pay-TV Service Subscription (2011 - 2016) Recent Change to Pay-TV Service (2015 - 2016) % Making a Recent Change to Pay TV Services by Provider (Q1/16) Downgrades of Pay-TV Service by Provider (2015 - 2016) Comparison of Subscriber Groups: Upgraders, Downgraders, and First-time Subscribers Demographic Comparison of Pay-TV Upgraders, Downgraders, New Subscribers, & All Pay-TV HHs (Q1/16) Net Promoter Score: Comparing Pay-TV Subscribers (Q1/16) OTT Service Subscription by Subscriber Groups (Q1/16) Number of OTT Service Subscriptions by Subscriber Groups (Q1/16) Top Pay-TV Features That Need Improvement by Pay-TV Service Upgrade (Q1/16) Must-Have Channels in the Pay TV Package Difficulty in Giving Up Network/Channel Types in a Pay-TV Package (Q1/16) Difficulty Giving Up Channels in Pay-TV Package by Subscriber Groups (Q1/16) Appeal of Channels in the Pay-TV Channel Package Average Appeal of Local Broadcast Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Information and Education Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of General Entertainment Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of News Channels in Pay-TV Package by Subscriber Groups (Q1/15) Average Appeal of Special Interest Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Premium Movie Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Sports Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Lifestyle Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Younger Children's Programming Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Older Children's Programming Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Popular Culture Channels in Pay-TV Package by Subscriber Groups (Q4/15) Average Appeal of Spanish Language Channels in Pay-TV Package by Subscriber Groups (Q4/15) Publish Date: 3Q 2016 Slides: 62 Authored By: Brett Sappington - Senior Research Director and Principal Analyst Yilan Jiang - Senior Director of Consumer Analytics Katherine Li - Data Analyst David Mitchel - Research Analyst
Published by Parks Associates All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher. Printed in the United States of America.
Disclaimer |