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Consumer Research
Primary ResearchSubscribe TodayThe Parks Points newsletter features all aspects of our research, including smart home, IoT devices, entertainment and digital media, security, energy, health, and consumer data. Subscribe Now | Home Energy Management AdoptersDownload Table of Contents (PDF) Home Energy Management Adopters About the Research Previous Research Expanding Residential Demand Response Adoption (Q1/14) Leveraging Partnerships to Deliver Home Energy Management (Q1/14) Energy & American Broadband Households (Q4/13) Leveraging the Cloud for Home Energy Management (Q4/13) Consumer Segmentation: Who Will Pay for Home Energy Management (Q3/13) Key Findings Recommendations HEM Device Adoption Number of HEM Product Types Owned (Q1/14) Adoption of Smart Home Devices (Q1/14) Smart Home Controls as Part of System or Stand-alone Devices (Q1/14) Smart Home Equipment: Top Five Brands Purchased Smart Lights (Q1/14) Control Mechanism for Smart Lights (Q1/14) Number of HEM Product Types Owned by Age (Q1/14) Number of HEM Product Types Owned by Income (Q1/14) Number of HEM Product Types Owned by Education (Q1/14) Number of HEM Product Types Owned by Annual Home Improvement Spending (Q1/14) Number of HEM Product Types Owned by Children at Home (Q1/14) Number of HEM Product Types Owned by Square Footage (Q1/14) Number of HEM Product Types Owned by Time in Current Residence (Q1/14) Number of HEM Product Types Owned by Likelihood of Moving in the Next 12 Months (Q1/14) Number of HEM Product Types Owned by Urban vs. Rural (Q1/14) 2013 HEM Device Purchases 2013 Purchase of Smart Home Equipment (Q1/14) Average Price of Smart Home Control Device (Q1/14) Method of Purchasing Smart Home Control Devices (Q1/14) Location to Purchase Smart Home Control Devices (Q1/14) Reason to Purchase Smart Home Control Devices (Q1/14) Individual HEM Products Acquired in 2013 by Age (Q1/14) Individual HEM Products Acquired in 2013 by Household Income (Q1/14) Individual HEM Products Acquired in 2013 by Education (Q1/14) Individual HEM Products Acquired in 2013 by Home Improvement Spending (Q1/14) Individual HEM Products Acquired in 2013 by Children at Home (Q1/14) Individual HEM Products Acquired in 2013 by Home Size (Q1/14) Individual HEM Products Acquired in 2013 by Time in Current Residence (Q1/14) Individual HEM Products Acquired in 2013 by Likelihood of Moving in the Next 12 Months (Q1/14) Intention to Buy Smart Home Control Device (Q1/14) Intended System for Smart Home Equipment (Q1/14) HEM Adoption Drivers Attitudes Towards Energy & Technology (Q1/14) Attitudes Towards Home & Environment (Q1/14) Number of HEM Product Types Acquired in 2013 by Attitudes (Q1/14) Number of HEM Product Types Owned by Impressive Lifestyle (Q1/14) Number of HEM Devices Owned and Impressive Lifestyle (Q1/14) Adoption of Individual HEM Products and Impressive Lifestyle (Q1/14) Number of HEM Product Types Owned and Environmentalism (Q1/14) Number of HEM Devices Owned and Environmentalism (Q1/14) Average Total HEM Product Expenditure in 2013 by Motivating Factor (Q1/14) Additional Research from Parks Associates Publish Date: 2Q 2014 Slides: 66 Authored By: John Barrett - Director of Consumer Analytics Yilan Jiang - Senior Director of Consumer Analytics
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