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Consumer Research
Primary ResearchSubscribe TodayThe Parks Points newsletter features all aspects of our research, including smart home, IoT devices, entertainment and digital media, security, energy, health, and consumer data. Subscribe Now | Mobile First: SoLoMo App Usage TrendsDownload Table of Contents (PDF) About the Research Previous Research Industry Insight Key Findings Recommendations Mobile Device Adoption Trends: Adoption of Smartphones (2009 - 2016) Smartphone Brand Market Share by Installed Base (2015 - 2016) Smartphone Operating System (2011 - 2016) Smart Watch Ownership (2011 - 2016) Top Twelve Smart Watch Activities (Q2/16) Overview of SoLoMo App Market by Category: % Using Specified Type of Mobile Apps (Q2/16) Most Familiar and Most Used SoLoMo App Categories (Q2/16) Most Used App Categories by Smartphone Operating System (Q2/16) Most Used App Categories by Mobile Service Carrier (Q2/16) Respondents Citing Specified Apps as a Most Used App by Use of Apps for Item Sharing and Delivery Functions (Q2/16) Respondents Citing Specified Apps as a Most Used App by Use of Apps for Selling and Social Sharing Functions (Q2/16) Respondents Citing Specified Apps as a Most Used App by Use of Apps for Family and Home Care Service Functions (Q2/16) Specific SoLoMo App Awareness & Usage: Familiarity with Social, Location, and Mobile (SoLoMo) Apps (Q2/16) Most Used Consumer SoLoMo Apps (Q2/16) Weekly or More Use of SoLoMo Apps (Q2/16) Most Used SoLoMo Apps by Age (Q2/16) Most Used SoLoMo Apps by Urban Density (Q2/16) Most Used SoLoMo Apps by Income (Q2/16) Respondents Citing Uber as a Most Used App by Age, Education, and Urban Density (Q2/16) % Citing Airbnb as a Most Used App by Education and Urban Density (Q2/16) Grubhub: Weekly or More Use by Children at Home (Q2/16) Use of Messenger/Chat Apps (Q2/16) Comparison of Facebook Messenger, WhatsApp, and Snapchat Users (Q2/16) Use of Messenger/Chat Apps by Smartphone Operating System (Q2/16) Most Used Messaging Services by Mobile Service Carrier (Q2/16) Use of Mobile Payment Apps for Person-to-Person Money Transfers (Q2/16) Use of Venmo and PayPal for Person-to-Person Money Transfers by Age (Q2/16) Use of Mobile Payment Apps (Q2/16) Comparison of Apple Pay, PayPal, and Android Pay Users (Q2/16) Impact of SoLoMo App Usage on Traditional Services: Attitudes About the Impact of SoLoMo App Use (Q2/16) Attitudes About the Impact of SoLoMo App Use by Age (Q2/16) Attitudes About the Impact of SoLoMo App Use by Urban Density (Q2/16) Perception of Apps Being More Convenient To Use than Traditional Services by Monthly or More Use of Specified Apps (Q2/16) Perception of Complete Satisfaction with Apps by Monthly or More Use of Specified Apps (Q2/16) Rare Use of Traditional Services by Monthly or More Use of Specified Apps (Q2/16) Attitudes About the Impact of SoLoMo App Use by Smartphone Operating System (Q2/16) Attitudes About the Impact of SoLoMo App Use by Mobile Service Provider (Q2/16) Publish Date: 4Q 2016 Slides: 64 Authored By: Chris Tweedt - Research Analyst David Mitchel - Research Analyst Katherine Li - Data Analyst Kristen Hanich - Director of Research Yilan Jiang - Senior Director of Consumer Analytics
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