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Consumer Research
Primary ResearchSubscribe TodayThe Parks Points newsletter features all aspects of our research, including smart home, IoT devices, entertainment and digital media, security, energy, health, and consumer data. Subscribe Now | Pay TV and the Spanish Language HouseholdDownload Table of Contents (PDF) About the Research Previous Research Industry Insight Key Findings Recommendations Demographics: Daily Use of Spanish in the Home (Q4/15) Comparison of Spanish-bilingual BB HHs with All BB HHs (Q4/15) Pay-TV Service & Feature Uptake: Pay-TV Service Subscription (Q4/15) Pay-TV Service Subscription (2014 - 2015) Pay-TV Service Providers (Q4/15) Uptake of Premium Pay-TV Services (2015) Premium Pay-TV Features (Q4/15) Monthly Cost of Pay-TV Service (Q4/15) Average Monthly Cost of Home Services (Q4/15) Feature Use: Weekly Use of Premium Pay-TV Service Features (Q4/15) Weekly Use of Complimentary Pay-TV Service Features (Q4/15) App/Website Sources for Watching TV Programs on Specified Platforms (Q4/15) Changes to Pay-TV Service: Changes to Pay-TV Service (Q4/15) Previous Pay-TV Subscription Period (Q2/15) CE Devices Owned and Used: Adoption of In-Home Entertainment Devices (Q4/15) Adoption of Connected In-Home Entertainment Devices (Q4/15) Attitudes and Adoption of Video Services: Attitudes About Pay-TV Service (Q4/15) Appeal of Television Channel Types in a Pay-TV Service Package (Q4/15) Attitudes About Video Services (Q4/15) Adoption of OTT Subscription Services (Q4/15) Personal Use of OTT Services (Q4/15) Publish Date: 2Q 2016 Slides: 47 Authored By: Yilan Jiang - Senior Director of Consumer Analytics Katherine Li - Data Analyst David Mitchel - Research Analyst
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