OTT Video Market Tracker - North America Update - April 2023

OTT Video Market Tracker - North America Update - April 2023

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Top 5 Streaming Trends Taking Shape in 2023.

March Entertainment News.

HBO Max Rebranded as “Max”.

DIRECTV Launches Gemini Set-Top Box and Grows Streaming Service with Amazon.

Netflix Closes the Mailbox on the DVD Business.

Chicken Soup for the Soul Entertainment Launches In-house Advertising Platform.

ATSC 3.0 Transition Gets a Boost from FCC at NAB.

Service Changes: Platforms, Business Models, and News.

Citations.

OTT Service Use by Business Model.

Streaming Services Price Increases 2023.

Ad-Based OTT Services Usage in Last 30 Days.

Sports OTT Service Subscriptions.

Max New Logo.

Discover+ US Subscriber Estimates.

HBO Max US Subscriber Estimates

HBO Max Subscription Adoption.

DIRECTV Advertising Campaign.

Traditional Pay-TV Market Share.

Netflix US Service Adoption.

AVOD/FAST Service Use.

Interactive Features Used While Watching Live Sports.

Service Changes: Platform, Business Models, and News.

Publish Date: 2Q 2023

Pages: 29


Authored By:
Eric Sorensen - Sr. Contributing Analyst
Alan Bullock - Sr. Contributing Analyst

© April 2023 Parks Associates
All rights reserved.  No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America. 

Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct.  We assume no responsibility for any inadvertent errors.

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