TMCnet

And QoS looks to be critical for consumers. A survey from Parks Research has found that consumers expect the same TV user experience throughout their home, regardless of whether the service is offered OTT, a managed terrestrial operator network, satellite or other delivery mechanism. Expectations also remain the same regardless of the receiving device, including set-top box or connected CE device—including a thirst for the bells and whistles of a traditional pay-TV service withi ...read more

Consumers however expect a consistent quality of service regardless of the screen. And this is where operators can shine. A survey from Parks Research has found that consumers expect the same TV user experience throughout their home, regardless of whether the service is offered over the top (OTT), a managed terrestrial operator network, satellite or other delivery mechanism. Expectations also remain the same regardless of the receiving device, including set-top box or connected ...read more

Meanwhile, the ecosystem has good reason to light a fire under HTML. Mobile consumption of video is driving usage of TV apps, with 55 percent of U.S. smartphone owners and 61 percent of tablet owners using a TV-related app at least once a month. The number of global TV app users on smartphones will reach 1.29 billion by 2018, according to Parks Associates.

HTML5-based TV apps can sync across PCs, tablets, smartphones, and TVs as well, so they drive the consumption of media i ...read more

While there's little room for doubt that the smart thermostat can offer some significant price savings -- even if there are some major concerns about privacy issues as evidenced by Google's recent acquisition of Nest -- reports suggest that the consumer reaction to the smart thermostat is really little more than tepid. But a new study from Parks Associates reveals that there's something that could help fire up the interest in the smart thermostat: An immediate break in utility b ...read more

We know that some interactions are shifting to mobile from other channels-such as balance inquiries that were once made via the higher-cost call center. Many of these inquiries are also incremental, representing additional transactions and interactions instead of simply changing habits. Users access balances via mobile banking more frequently than online banking, for example, due to the convenience and availability of their mobile device.

Tablets, with attributes of both PCs ...read more

Stuart Sikes, of Parks Associates, a global market research firm, said, "The role of broadband service providers in addressing consumer tech support needs continues to be critical. As the number of devices in connected households increases, so does the need for support services. The incidence of problems with home networks has increased from 31% to 41% of U.S. broadband households over the past three years. The broadband provider is one of the first parties to receive a trouble ...read more

The Consumer Electronics Association (CEA) released a new report, The Connected Health and Wellness Market, quantifying the dramatic growth in sales of connected health and wellness devices.

Created in conjunction with Parks Associates, an internationally recognized market research and consulting company, the analysis forecasts that the evolution of U.S. healthcare will result in a more than 142 percent increase over the next five years in personal health and wellness produc ...read more

The importance of technology and reliance on Internet connectivity is driving a shift in that thinking. Today, technology support is increasingly being recognized as a critical moment of truth along the customer journey, one that can have a huge (if not disproportionate) impact on the customer experience.

Indeed, according to Parks Associates, network complexity, growth of cloud services, and BYOD will help drive the U.S. market for tech support to a 14.4 percent compound an ...read more