CED Magazine

Parks Associates' latest study also found that TV Everywhere services were an effective tool in reducing customer churn, as well as attracting younger subscribers . Overall, 40 percent of U.S. broadband consumers aged 18-34 found TV Everywhere services very appealing.

On a worldwide scale, Parks said service providers were starting to expand on their multi-screen service offerings due to competition from online video sources, the entrance of other operators, and the dramatic ...read more

By the end of 2013, there will be 1.1 billion smartphones with annual sales of 300 million units, according to the research firm Parks Associates Industries.

From the article, "Consumer Electronics Daily News: Buick IntelliLink Coming to 2012 Regal, Lacrosse and Verano" by Oser Communications Group, Inc.

With new devices proliferating in homes like kudzu spiked with Miracle-Gro, Comcast has launched a new support service to troubleshoot subscribers' in-home connection problems.

According to a 2010 survey by Parks Associates, more than 50 percent of Americans with Internet service look to their broadband provider as their first or second choice in solving their home computer-related technical issues. Additionally, 75 percent of those surveyed prefer to receive all of their te ...read more

The accelerating trend, according to Brett Sappington, senior research analyst for Parks Associates and moderator for the Next –Gen Video Services session, is TV everywhere. "Cable, telcos and others are moving into that customization and personalization space, especially TV everywhere, so customers don't cut the cord."

From the article "From CES: Wireless Video, Tablets, and TV Everywhere," by Craig Kuhl

Pay-TV providers will start to cash in on advanced addressable advertising campaigns by the middle of next year, according to a report by Parks Associates.

Revenues across the nation for addressable, or targeted, ads will top $130 million by the end of next year. By 2014, U.S. addressable, interactive TV advertising revenue will exceed $4 billion, accounting for nearly 12 percent of total cable, DBS and telco TV ad revenue, according to Parks Associates.

Parks Associates ...read more

Competition is going to increase from new distribution techniques, including digital terrestrial TV (DTT), IPTV and over-the-top video, and that will compel providers to install units capable of supporting applications such as time- and place-shifting and Internet-based content, according to Parks Associates.

"Consumers are attracted to the concept of connected CE, with one-third of U.S. broadband households very interested in a set-top box that connects to their PC and Interne ...read more