Blog articles from 11/2022

Since OTT’s inception, online video services have promised a simplified viewing experience with significant savings over traditional pay TV. However, OTT growth has also meant that fragmentation in the market has continued to rise, thanks to the abundance of streaming services available. The OTT medium offers access to an incredible variety of content, and consumers have embraced that diversity of access to satisfy their needs. Parks Associates research from Q1 2022 finds the...

The use of streaming video services continues to rise, and viewers expect to be able to access content whenever, wherever, and on whatever device they want. The increasing diversity of devices on which streaming video is consumed presents a rising challenge within the streaming video ecosystem. Nearly 72% of US broadband households own at least one streaming video product that is connected to the internet. Over the last few years, ownership of smart TVs has risen, while ownership of...

Remote work and hybrid work options are here to stay. The success achieved by remote work’s “experiment” has left a permanent effect on employee priorities, and a significant percentage of the workforce will continue working remotely, driving investment in supporting connectivity hardware and software solutions. As chip shortages and other supply chain issues that constrained the sector improve, we expect a burst of consumer spending on devices, enhancing remote work...

Parks Associates’ CONNECTIONS™: The Premier Connected Home Conference is excited to announce Johnson Controls as a sponsor of the upcoming event in 2023. Johnson Controls is a global diversified technology and multi-industrial leader serving a wide range of customers in more than 150 countries. Our Security Products team focuses on security for homes and businesses and enables smart home connectivity through the use of our secure PowerG technology. We help our customers have a...

Since the tragedy at Columbine High School in 1999, school safety and security have become a growing concern. Schools began the search for security measures to minimize the possibility of students and faculty facing lethal risk. Data from the NCES shows that from 2000 until 2018, access control practices increased by roughly 20%, the use of a faculty badge system increased by 70%, and the implementation of security cameras increased by over 60% in schools across America. According...

Consumers want a smart and secure home that “just works.” Unfortunately, 54% of US internet households experience technical issues with their home networks, and most smart home device owners report technical problems with their devices. The ability to quickly resolve networking and product issues is critical to making the connected home seamless and enjoyable, but providing that experience means increasing support costs for internet service providers and device manufacturers....

Join leading industry executives and analysts at Parks Associates’ interactive CONNECTIONS virtual session “ Tech Innovation and New Partnerships ”  on November 10 at 11:00 AM CT for insights addressing how new tech like AI and machine learning can drive business value through enabling enhanced capabilities over non-AI-powered solutions. Panels and speakers include: AI and Video Analytics: Driving More Value for the Smart Home Alex Capecelatro...