Blog articles from 01/2023

Download Parks Associates’ new complimentary White Paper “Vision-Based Technology: Next-Gen Control,” in collaboration with Adeia. Vision-based solutions could improve and simplify the consumer experience in navigating and selecting content on this device. This whitepaper examines these and other potential use cases where vision-based interfaces would augment the consumer experience and enhance their ability to interact and control their devices.   ...

Parks Associates' research finds most consumers (72%) are concerned with the security of their smart home products and their network.   Download our complimentary white paper “Protect the Connected Home: Home Security Meets Personal Privacy,” in collaboration with Assurant ! This white paper highlights consumers’ privacy concerns around smart home devices and the opportunities that pro monitoring security providers have to offer warranty and...

Parks Associates team was at CES 2023 and research director, Chris White, reports back on exclusive industry insights and takeaways.  Chris is a research director with Parks Associates, covering the smart home and smart energy markets. He was previously a Director of Insights at PeopleMetrics in Philadelphia and the Data Manager of a youth-serving collaborative in New Orleans. He leverages this background in marketing research and data gathering to contribute to the design of...

Parks Associates team was at CES 2023 and research analyst, Ryan Hulla, shares his industry insights and takeaways.  Ryan recently graduated with a PhD in experimental psychology from the University of Texas at Arlington. He also holds a Master of Science in Psychology from the University of Texas at Arlington and two bachelor’s degrees from Texas A&M University – Corpus Christi. Prior to joining Parks Associates, Ryan worked as a Researcher at the University of Texas...

Parks Associates team was at CES 2023 and research analyst, Sarah Lee, reports back with industry insights and takeaways.  Sarah joined Parks Associates as a Research Analyst on the Entertainment side and covers topics such as OTT and consumer electronics. Sarah earned her Ph.D. in Experimental Psychology from The University of Texas at Arlington. She also earned an MS in General Experimental Psychology from Murray State University and a BS in Psychology from Xavier...

Parks Associates research finds that since 2016, the average number of connected devices has almost doubled - rising from 9 per household in 2016 to 16 per household in 2022. These devices comprise a mix of smart health, smart home, and computing and entertainment products. Products are located in many areas of the home, with many smart home products such as IP cameras deployed to the edge of the network and smart TVs occupying multiple rooms of the household. The return of the home...

Parks Associates team was at CES 2023 and Jennifer Kent, VP of research, reports back on exclusive industry insights and takeaways.  Jennifer manages the research department and Parks Associates' process for producing high-quality, relevant, and meaningful research. Jennifer also leads and advises on syndicated and custom research projects across all connected consumer verticals and guides questionnaire development for Parks Associates’ extensive consumer analytics survey...

Register now for the upcoming complimentary webinar “Managed Services with Exceptional Experiences: How Broadband Providers Win,” in collaboration with Calix on Tuesday, January 24 at 1:00 PM CT. This webinar discusses key trends impacting the 2023 roadmaps for broadband service providers (BSPs), new managed services BSPs can deploy to enhance and differentiate the subscriber experience, and recommended resources to avoid missteps. Speakers will discuss...