"connected CE" articles

We recently released a  complimentary whitepaper  examining the top trends in the connected home, health, and mobile industries.  Top 10 Consumer IoT Trends in 2017 , which features insight from Parks Associates’ analyst team, examines key topics driving growth and monetization of the IoT. Wearables and smart watches are expanding as healthcare tools and will be integrated with other IoT applications. The market for smart watches, and for wearables...

With news that Amazon is officially sold out (online) of Echo and Tap products until after the holidays, it looks like the smart speaker with personal assistant technology category has found its legs. Parks Associates forecasts 6 million U.S. sales for the category in 2016, which would double U.S. sales from 2015. Several trends are driving the smart speaker/personal assistant device market. First, consumer familiarity and use with personal assistant software are one the rise,...

2016 has been a significant year for virtual reality (VR) headsets. CE manufacturers have developed models for any household budget. Parks Associates finds that in Q3 2016, 3.5% of U.S. broadband households owned one or more virtual reality headsets. This might seem like a small number; however, compared to Q1 2016, this is a significant increase (2.4% in Q1 2016). As the gifting season is here, many tech news sources are putting together lists of the best VR sets from 2016. Prices...

Ahead of the CONNECTIONS Summit at CES , Parks Associates has released its predictions for the future of IoT in a new whitepaper,  Top 10 Consumer IoT Trends in 2017 . The whitepaper focuses on key industry trends that will impact various markets both in the New Year and well into the future. This new whitepaper is free to download and covers major markets across the Internet of Things, including smart home, healthcare, digital media, connected cars, wearables, and...

According to Parks Associates research, 63% of U.S. broadband households are not familiar or know nothing about virtual reality (VR), leaving a wide opportunity for industry players to educate and market these new products and services. Currently, only 3.5% of U.S. broadband households, or roughly 3.4 million households, own a VR headset. However, a new market snapshot by Parks Associates shows experience is key for wider adoption VR headsets. Consumer Strategies and Use Cases for...

This week, Chinese CE device and entertainment company LeEco made impressive announcements about its U.S. market entry plans. Which market? All of them. LeEco makes phones, bikes, VR headsets, and even an electric car prototype. It acquired TV manufacturer Vizio in July, and makes its own TV sets as well. It is not dipping its toe into the U.S. market with a single device type but jumping in wholesale with an entire ecosystem of devices. Recent research from Parks Associates shows...

Sony launched its much-anticipated PlayStation VR Thursday morning in a move that will likely have a drastic impact on the gaming experience. Brett Sappington , Senior Director of Research at Parks Associates, provided insight on the retail launch strategy, the impact of PlayStation VR on the market, problems to anticipate, and new games/content for the device. His comments are included below: Retail launch strategy: The launch strategy and advertising surrounding...

Last week, Appliance Design magazine hosted a webinar focused on best practices for appliance manufacturers to consider when incorporating IoT features in their appliances. The discussion included speakers, Brad Russell , Research Analyst of Parks Associates, and Justin Ruiz, Product Marketing Manager of Ayla Networks. Before exploring the smart home arena, manufacturers who consider designing, building, and selling IoT connected appliances must understand the current landscape...