"connected CE" articles
According to new Parks Associates research released today, 37% of U.S. broadband households regularly use transactional services for OTT video, such as online video rentals and downloads.
The research comes from the firm's 1Q 2014 consumer survey of 10,000 broadband households, now compiled in the primary research report, 360 View: CE Adoption and Trends . Other data highlights from the report include:
2/3 of Amazon Prime Instant Video subscribers rent or...
Parks Associates research shows that online video ranks highest among younger consumers as the most important video source . Increasingly, connected devices such as smartphones, tablets, and laptops are becoming secondary screens for watching, discovering, and sharing video content. However, as CE devices become a preferred tool to manage and share videos, music, and photos, incorporating these functionalities in CE devices also introduces a whole new layer of complexity....
In a recent article for Ars Technica , Parks Associates research revealed that game consoles are the most widely-used connected devices for streaming media in U.S. broadband households. Forty-six percent of U.S. broadband households have a game console connected to the Internet, and of those, over one-quarter (28%) use their console as their primary connected CE device.
The firm’s consumer data, released in the report Connected Gaming Consoles last week, also reports that...
Parks Associates research shows the smart home has become a hot topic—50% of U.S. broadband homes will have at least one smart home device by 2020, and 43% of U.S. broadband households are willing to purchase a smart home package. Other areas of the IoT are just as popular:
34% of U.S. broadband households have a smart TV
Nearly 20% of U.S. broadband households now have a streaming media player
Over 45% of U.S. pay-TV subscribers find cloud DVR technology...
The Hazards of the Internet to Youth
In January, I wrote about emerging trends in protecting the online safety of children. In Parents, Kids, and the Internet: The Evolution of Online Protection Tools , I introduced several solutions in a category of products that I term “social networking and communications intelligence tools.” Instead of just filtering and blocking kids’ access to objectionable or dangerous websites (or overwhelming parents with mountains of data...
Parks Associates : Could you tell me about the changing role and revenue potential of connected CE?
Barbara Kraus : Connected CE, until a few years ago, simply meant a hardware device that could connect to the Internet, and manufacturers made their money from unit sales. Now, with connections and the ability to stream video and music to your TV, manufacturers have several opportunities for new revenue streams, such as advertising, content promotion, content placement, and even...
This week, GigaOm , FierceCable , and Streaming Media wrote about data that Google announced at their developers conference that seems to contradict our Chromecast research . However, the articles do a great job of noting several differences in the reported data, namely the different user bases.
Google is only showing averages among seven-day active users, while our figures are among all owners . Google’s figures, in other words, do not reflect the overall average among all...
As the 4K television market continues to grow, and pricing becomes more consumer-friendly, many wonder if now is the time to buy. In a recent article for the Wall Street Journal , Parks Associates director of research, Brett Sappington says that while 4K is indeed growing, it’s better to wait to buy. In fact, Parks Associates research forecasts that 4K TVs will reach 80% adoption over the next 10-12 years.
To enjoy the true benefits of 4K, three things need to...
