"pay TV" articles

Jennifer Kent , Research Analyst, Parks Associates will present on "Consumers and Their Mobile Devices: Data and Trends" on Wednesday, January 25th at 4 PM Eastern for the NARM Online Seminar Series. Mobile devices with anytime anywhere connectivity and powerful computing capabilities are increasingly reaching mainstream consumers. Smartphones and tablets are disrupting nearly every consumer-facing industry, including mature industries such as the pay-TV and video...

Consumer viewership of online video dramatically increased in the past few years, and this trend will continue in 2012. Nearly 70% of U.S. broadband households viewed online video on their PCs at least monthly in 2011, compared to 38% in 2006. Netflix recently announced that its members around the world viewed more than 2 billion hours of content in Q4 2011 alone. Consumers acquired an increasing number of platforms they can use to watch digital video. Throughout the course of 2012,...

The potential loss of basic video customers to online sources, the so-called "cord-cutting" phenomenon, was a prominent trend in 2010, made all the more critical by rising rates of online video viewership. Parks Associates' Digital Video: Three Screens and Beyond found consumers are increasingly using online resources to watch premium video such as TV shows and movies. At the same time, there is an erosion of linear weekly television viewing occurring among Netflix users, who...

Microsoft's plan to turn the Xbox 360 into a streaming video hub took an expected step forward with word that Comcast will pipe video on-demand to the console, and Verizon will take it further by delivering VoD and a subset of its live TV lineup. It's not for the cord-cutting crowd, as access will be limited to Xbox 360 users who are authenticated Comcast and Verizon pay-TV subs and subscribe to the $60-per-year Xbox Live Gold service. Verizon's initial Xbox 360 play will couple VoD...

Microsoft wants its broadband-fueled Xbox 360 console to be your next set-top box-or so has been hinted by the company. At the E3 conference in June, Microsoft made indications of its live TV streaming plans. Microsoft's new streaming will allow users to navigate for video using Xbox's motion-based Kinect system and use Bing to help users find and discover content. With Microsoft's  Xbox Live user base in the tens of millions, their customer base is large enough to support a...

Dallas-based researcher Parks Associates says 13% of consumers who have broadband connections have made cutbacks within the last 12 months -- with another 9% to come. The study says this includes some 3.9 million people who regularly watch Internet video.The study says 22% of all broadband households now use the Netflix Watch Instantly service. Also, it was suggested that set-top box distributors find a way to include YouTube, the digital video service, which is already being include in...

Rejoice all of you news-following pay TV customers...well, some of you anyway. Time Warner announced that they would be making simulcasts of their CNN and HLN news channels available online to Comcast, DISH Network, and Verizon subscribers. The content is available via CNN's website as well as on portable Apple devices, complete with all of the ads that we enjoy on the TV-version. The channels will be available on other mobile devices later in the year according to Time...

Parks Associates and PacketVideo will host an Advanced TV Services Webcast on Thursday, May 26th, at 1 p.m. CENTRAL. Parks Associates will present new research on the key trends and technologies in interactive television services and provide a global overview of digital television services. We hope you can join us! This Webcast focuses specifically on: -- A global overview of digital television services -- Developments in “TV Everywhere” deployments -- Insight...