Market research firm Parks Associates also predicts that smart watch adoption will remain low since nearly 60 percent of U.S. broadband households already own some kind of personal health and wellness device, such as a digital weight scale or glucometer.

“In the case of smart watches, these devices are regularly marketed as companion or ‘tethered’ smart products. Companies need to rally consumer interest in smart watches by educating them on the unique experiences and benefits of these and other wearables. Otherwise, the majority of consumers may not see the reason to purchase another device that has similar, if not the same, capabilities as their smartphone. said Tejas Mehta, Parks Associates’ research analyst.

A recent Parks Associates report released in the fourth quarter of 2014 finds 7% of U.S. broadband households use a GPS watch to track a wearer’s location and 5% use a sports watch with a built-in heart-rate monitor. 

From the article "73% Of Consumers Would Not Switch to Apple Watch For Fitness Tracking."

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