Parks Associates announced "Technical Support as a Value-added Service" will be a key session at CONNECTIONS™: The Digital Living Conference and Showcase in Santa Clara on Wednesday, June 29. “As customer retention becomes the top priority in service provider strategies, tech support is an area where providers can significantly improve satisfaction and, with remote diagnosis and troubleshooting, set the stage for future fee-based services," said Kurt Scherf, VP, Principal Analyst, Parks Associates. "More than 65 million U.S. households, over 70% of all PC households, experienced a computer-related tech issue in 2010, which is an immense market yet to be fully tapped."

Parks Associates will host CONNECTIONS™ on June 28-30. New research from the firm finds consumer interest in mobile support is growing. Interest in security services for lost or stolen handsets, including remote lock, lost phone locator, and remote memory wipe, is high in over one-fourth of U.S. broadband households.

"Technical Support as a Value-added Service," moderated by Scherf, features the following executives:
Seth Bailey, CEO, iTOK.NET
John Fisher, CTO & CSA, Troppus Software; VP, Product & Technology, EchoStar Technologies
Wynn Grubbs, VP, Business Development and Marketing, PlumChoice
Luigi Lenguito, WorldWide Services Marketing - Consumer & Small/Medium Business, Dell

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