At CES, Dish CEO Joe Clayton said that Sling TV was "aimed squarely at the millennial audience -- those 18- to 35-year-olds, who represent a market virtually untouched by the pay TV industry today." I'm sure that millennials won't be the only ones flocking to Sling TV.

According to SNL Kagan, the media and communications analyst company, the number of American households that pay for broadband Internet but skip cable television increased by 16 percent from 9.2 million in 2012 to 10.6 million in 2014. At the same time, Parks Associates has found that 10 percent of US broadband households already purchased a streaming media device in 2014.

The base $19.99 Sling TV package comes with a free 7-day trial. The service will require no long-term commitment, annual contract, credit check, or hardware installation, and customers can cancel online anytime.

From the article "Cord-cutters rejoice: Sling TV starts up" by Steven J. Vaughan-Nichols.

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