UltraHD provides stunning sharpness, with nearly four times the resolution of 1080p HD. But it’s early days in the evolution of the 4K television market: Just 800,000 UltraHD TVs ship in the U.S. this year, about 2% of 38.5 million total TV sets, according to the Consumer Electronics Association. Industry analysts expect adoption to ramp in the coming years, especially as more 4K content hits the market: By 2018, 46 million households worldwide will subscribe to a 4K UHD pay-TV service, according to a forecast by Parks Associates.

From the article "DirecTV Launches 4K UltraHD Video-on-Demand with 19 Titles" by Todd Spangler.

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