Friday, October 03, 2014

Facebook Messenger is the most popular messaging app in the US

It might have caused anger and dismay among the global Facebook community but according to Parks Associated research, Facebook Messenger is the most popular messaging app in the U.S. based on its number of users.

Over half (55%) of smartphone owners say that they use it, and 45% say that they use Skype, making it the second most popular messaging app.

"These two apps are dominant in this high-growth area. At the beginning of 2014, 34% of U.S. smartphone owners used a messaging app on a monthly basis. The difficulty, especially for new entrants, is turning user growth into revenues," said Tejas Mehta, research analyst, Parks Associates.

From the article "Facebook Messenger is the most popular messaging app in the US."

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