Tuesday, April 14, 2015
Prediction: 60M US households to own a connected fitness tracker by 2019
Sixty million US households will own at least one connected fitness tracker by the end of 2019, according to a report from research firm Parks Associates.
“Standards-based connectivity technologies such as Bluetooth/Bluetooth Smart have been key enablers for wearable mobile device platforms such as fitness trackers and smart watches,” Parks Associates Research Analyst Tejas Mehta said in a statement. “These new device platforms are leveraging Bluetooth connectivity to open up a range of applications and use cases ranging from fitness and health tracking to proximity marketing and home automation.”
In February, Parks also reported that 5 percent of US broadband households use a smart watch that offers health and fitness tracking features and 8 percent of US broadband households use a digital pedometer or activity tracker.
From the article "Prediction: 60M US households to own a connected fitness tracker by 2019" by Aditi Pai.
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