More than 33% of American households with broadband want Web features for their Internet-connected TVs and set-top boxes, according to a new report from research firm Parks Associates.

“Broadband households are growing accustomed to viewing video off the Internet,” said Kurt Scherf, VP and principal analyst and Parks Associates. “Demand for Web and user-generated content will increase, and those desires will influence their CE purchases and service-provider choices. Widgets and VOD libraries will be the first in a long line of advanced video services people will want in their living rooms.”

From the article, "Report: People Want Web features, Premium Content on TVs" by Chris Tribbey

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