Market research and consulting company Parks Associates recently released a new report, ‘Social Media & User-Generated Content,’ which found social networking on television will soon be a trend that helps increase U.S. advertising spending in social media to almost $3 billion by 2013.

"For younger consumers in particular, their appetite for social experiences don't end on the computer screen but are enhanced via their access on TVs and mobile phones," said Kurt Scherf, vice president, principal analyst, Parks Associates. "This expansion of social media has implications for service providers, advertisers, and CE manufacturers as well as the networking sites."

From the article, "Report: Social Media on TV Helps Service Providers and Advertisers" by Jayashree Adkoli

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