The latest trend is incorporating social networking and blogging services into cell phones, says John Barrett, an analyst with Parks Associates. Examples include Cingular Wireless' deal with MySpace, a unit of News Corp., (NWS) and Verizon Wireless' deal with YouTube.

Handset makers and cellular service providers will attend in force, touting new offerings, Barrett says.

From the article "Show Is Electronics, But It's Disney, CBS That Get Star Billing," by Patrick Seitz.

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