Tuesday, July 12, 2011
TV Everywhere spreads across Europe
Nearly 40% of Western European households now have connected consumer electronics of some sort, with game consoles and Blu-ray Disc players leading the way, and consumers there want more, according to Parks Associates.
“Multiscreen services are growing in popularity across Western Europe,” said Brett Sappington, senior analyst for Parks Associates. “As the number of connected devices in the home increases, consumers want more flexibility when viewing quality video content — movies and TV shows. Operators have noted these trends and are rolling out new multiscreen services to capitalize on their growing popularity.”
From the article, "TV Everywhere spreads across Europe" by Chris Tibbey
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