A new survey from Parks Associates, out this week, shows that US internet households have a firm grasp of Voice over Internet Protocol (VoIP), and they want it now. The survey conducted for Residential Voice-over-IP: Analysis & Forecasts sampled 3,300 US households on VoIP services.

Half of all those households that already have access to the internet, whether it is over an existing broadband line or over a dial-up connection, say they are interested in VoIP telephone services.

...Parks reports that interest in VoIP services is disproportionately high among subscribers with high monthly phone bills, with cost savings as the primary driver.

“Consumers are looking at VoIP service as a replacement for their primary phone line, not as a secondary backup,” said John Barrett, a research analyst at Parks Associates. “VoIP could also serve as a lure for new broadband subscribers, given the strong interest among narrowband households. The market is still searching for a 'killer' broadband application. Wouldn't it be ironic if it turned out to be telephone service?”

From the article "US Internet homes aware of VoIP and want it now," by Faultline.

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