TV Week

Brett Sappington, an analyst with the Dallas research firm Parks Associates, said if the technology proves to be reliable and user friendly — and less expensive than subscription television — it could lead to “a little bit of a renaissance in over-the-air television.”

From the article "Start-Up Promises TV on a Tablet, With No Fees, No Wires."

An estimated 140 million people in the U.S. will be paying for mobile broadband service in 2013, MediaPost says, citing a new study from Parks Associates. Only some 46 million people had mobile broadband in 2008, the site notes. According to Parks Associates, sales of smartphones in the next five years may reach 60 million units, more than triple the amount now as the devices become more mainstream, MediaPost says.

From the blog posting, "Mobile Broadband to Reach 140 Mil " by ...read more

"“With the impending digital transition, the consumer shift to on-demand viewing, high definition, Internet video and other disruptions, now is the time for a true [TV] alternative to emerge,” Parks Associates vice president and principal analyst Kurt Scherf said in a release. “From what I’ve seen, Sezmi’s differentiated approach, leadership and industry relationships makes it a strong contender to fill this void.”"

From the article, "Sezmi Tests Next-Gen Set-Top Box " by Serg ...read more

"About 84% of recent buyers of flat-screen TVs, almost all of which are HD-capable, said price was a major factor in their purchase choice, while 53% said features were important and 36% focused on the brand name, Dallas-based consultant Parks Associates said, citing a survey of households with broadband Internet service."

“I expected brand name to pop out like it does for laptops, but it doesn’t. Price does,” said Parks CEO Tricia Parks. She added that the No. 2 flat-panel br ...read more