CONNECTIONS™ Summit examines homebuilders, insurance, and other sales channels for smart home at CES®
Parks Associates research finds 16% of U.S. broadband households that bought a smart thermostat in 2017 purchased this device through an HVAC dealer as part of a new HVAC system. 360 View: Smart Home Buyer Journey and User Experience notes consumers have multiple sales channels available as they look to acquire smart home products.
OTT services create major industry shifts in content distribution, advertising, partnerships, and video subscription services
Parks Associates research shows 70% of U.S. broadband households now subscribe to an OTT service, compared to 79% with pay-TV services. The research firm will discuss the future landscape of OTT, pay TV, and digital media and strategies to enhance the viewer value proposition at its inaugural Future of Video: OTT, Pay TV, and Digital Media conferenc ...read more
Advisory Board for Smart Energy Summit features DTE Energy, ecobee, EnergyHub, Itron, Nest/Google, Powerley, Simple Energy, and sonnen
Parks Associates today announced the preliminary agenda and Advisory Board for its tenth-annual Smart Energy Summit: Engaging the Consumer, held February 18-20, 2019, at the Omni Austin Hotel Downtown in Austin, Texas. The research firm notes 56% of U.S. broadband households believe it is very important to have an energy-efficient household, ...read more
MediaKind sponsors Parks Associates’ inaugural Future of Video conference
A new whitepaper from Parks Associates reports live broadcast TV represented 60% of video consumption on televisions in early 2012 but only 44% at the end of 2017. The firm, which will host Future of Video: OTT, Pay TV, and Digital Media on December 10-12 in California, notes that live viewing continues to decline, with survey data from 3Q 2018 showing live broadcast video now accounts for 42% of all ...read more
CONNECTIONS™ Summit at CES® to features session on independent living with speakers from Alarm.com, Centrica Hive, Medical Guardian, MobileHelp, and Uber Health
Parks Associates research shows that 50% of consumers ages 50 and older in U.S. broadband households are very interested in an emergency panic button service or home emergency system. The international research firm will address how solutions that improve quality of life for seniors are expanding market opportunities ...read more
CONNECTIONS™ Europe addresses smart home, security, energy management, and independent living solutions
New research from Parks Associates finds 24% of U.K. broadband households that own a smart speaker with personal assistant would like to control their smart TV via this device, nearly twice as many as any other device. The international research firm will host the 13th-annual CONNECTIONS™ Europe: Strategies for Smart Home and Consumer IoT on 13-14 November at the Amsterd ...read more
CONNECTIONS™ Europe addresses energy management and independent living solutions
New research from Parks Associates finds strong interest in the U.K. for hardware-as-a-service options for smart thermostats, with 58% of broadband households willing to pay five pounds per month for a hardware and service bundle. Parks Associates will host the 13th-annual CONNECTIONS™ Europe: Strategies for Smart Home and Consumer IoT on 13-14 November at the Amsterdam Marriott Hotel to discus ...read more
Amazon, Dish, PBS, TiVo, and more to speak at Parks Associates’ inaugural conference on OTT, pay TV, and digital media
Video OTT and pay-TV research from Parks Associates shows that consumer perception of a poor value proposition in pay TV remains the top trigger for changing, downgrading, or cancelling services. Among households that have made pay-TV changes in past 12 months, one-third of cord cutters and 10% of switchers or cord shavers plan to use paid OTT services as ...read more