Events

Smart TV, connected devices, and streaming media market a key focus at CONNECTIONS™ Europe: Monetizing Strategies for the Connected Home

New European entertainment and Internet of Things research from Parks Associates shows more than 40% of broadband households in Germany and Spain own a smart TV, while U.K. adoption of smart TVs is 33%. Parks Associates will address the changing landscape for connected CE, pay TV, and OTT services at the ninth-annual CONNECTIONS™ Europe: M ...read more

Parks Associates to host Smart Energy Summit: Engaging the Consumer on February 16-18, 2015, in Austin, Texas

New energy research from Parks Associates finds consumers are enthusiastic about smart home offerings, especially safety and security applications, but they are very apprehensive about privacy issues. 360 View: Residential Security and Smart Home, which includes a 2Q 2014 survey of 10,000 U.S. broadband households, reports nearly two-thirds of all households are conc ...read more

Research Firm Parks Associates Announces New Digital Health Data at 2014 Connected Health Summit

New connected health research announced today at Connected Health Summit: Engaging Consumers reveals 27% of U.S. broadband households currently own and use at least one connected health device. The survey data, from a 2Q 2014 Parks Associates survey of more than 5,000 U.S. broadband households, also found 13% of U.S. broadband households are very likely to purchase a connected he ...read more

Parks Associates announced today that Chris Nicholson, CEO of a newly forming connected health start-up (in stealth mode)and former VP & COO of Humana Wellness, will deliver the keynote address “Applying Connected Health to the Wellness Market: The ‘Triple Threat’ Driving Growth” at the Connected Health Summit: Engaging Consumers, 11:45 a.m. on Thursday, September 4, in San Diego. The two-day executive conference is the only event focused exclusively on the consumer-centric pers ...read more

Industry Leaders will Discuss Strategies to Improve Consumer Engagement at Connected Health Summit this Week

Parks Associates, host of the Connected Health Summit: Engaging Consumers in San Diego this week, announced today that although a substantial number of consumers are starting to use digital tools to manage their health, they use them infrequently. Twenty-eight percent of U.S. broadband households used digital communication tools—email, online portal, mobile phone and ...read more

Wearables and Digital Health Executives Will Discuss Mobile Health Solutions and Apps at Connected Health Summit: Engaging the Consumer

Fitbit is the early leader in the market for digital fitness trackers with nearly 40% of the market, according to new research Parks Associates announced today in advance of the firm’s Connected Health Summit: Engaging Consumers, September 4-5 in San Diego, California. The 2Q 2014 survey of more than 5,000 U.S. broadband households found tha ...read more

Parks Associates and industry leaders will discuss implications of the connected healthcare revolution in San Diego, September 4-5

Parks Associates announced today that Ronald J. Ozminkowski, Ph.D., Senior Vice President and Chief Scientific Officer, Consumer Solutions Group, Optum, will present the keynote address “Enhancing the Consumer’s Propensity to Succeed in a Digital Health Management World” at Connected Health Summit: Engaging Consumers at 11:45 a.m. on Friday, Sept ...read more

Parks Associates announced today that executives from Wellness & Prevention, Inc., a Johnson & Johnson company, will participate in the session “Population Health Management: Tracking Technology’s Impact” and host a special workout session to showcase the updated Johnson & Johnson  Official 7 Minute Workout App during the 2014 Connected Health Summit: Engaging Consumers.

John Vander Meulen, General Manager, Wellness & Prevention, Inc., joins executives from Alere Connect, We ...read more