Blog articles from 09/2020

The smart home industry is keen on driving market growth. Positive onboarding experiences are critical to that goal while poor experiences drive product returns, negative social network commentary, and an unwillingness to purchase other devices of the same brand. The increasing technical complexity in the home demands new support strategies and tools that can efficiently, and often remotely, identify the root causes of technical issues and address them efficiently....

Parks Associates'  CONNECTIONS Community   will hold this year's CONNECTIONS™: The Premier Connected Home Conference online.   This virtual experience focuses  connected home and IoT industries. Peter Butler, General Manager, Everise w ill speak at on the session,  Support: Onboarding and Ongoing Services  on October 7, 2020. Silver Sponsor  Everise  shared their thoughts on the current global pandemic and its impact on the...

Cybersecurity threats facing consumers take many serious forms, but identity theft can cause the most damage to one’s life, reputation, and finances.  Join us for a complimentary and interactive webinar,  Boosting Service Value with Identify Theft Prevention Solutions , on  Thursday, October 1, 2020  at  11:00 a.m. PT / 1:00 p.m. CT , co-hosted with  F-Secure . Industry experts  Olli Bliss , Business...

The COVID-19 pandemic has turned the healthcare ecosystem on its head. The outbreak led to sharp decreases for in-person visits and the delay of elective care procedures, due both to official public safety measures and consumer’s avoidance of exposure. Care providers and health systems have leaned on technology to provide much needed care to patients at home, through telehealth consultations and remote patient monitoring programs.  Parks Associates data reveal that telehealth use...

  COVID-19 has disrupted the entire healthcare ecosystem and flipped the narrative on delivering healthcare in the home. Telehealth services are no longer viewed as peripheral services but central to consumers’ ability to access healthcare. Similarly, players across the health ecosystems see new opportunities for connected health devices and remote patient monitoring solutions. Yet, the traditional health care system has struggled to deliver on the promise of consumer-centric...

Today, smart homes equipped with IoT technology, are quickly increasing in popularity due to the convenience, comfort and security it brings. Parks Associates, an internationally recognized market research company specializing in smart home technology found that 30% of US broadband households report owning at least one smart home device. The firm’s research shows that 20% of Canadian broadband households own remotely-monitored internet-connected device and 14% own at least one...

This year, Parks Associates will host the 24th-annual CONNECTIONS™: The Premier Connected Home Conference online, as part of the virtual  CONNECTIONS Community  on November 10-12, 2020. The executive research conference includes presentations from Parks Associates' leading analysts and visionary sessions featuring executives in the connected entertainment and digital home technology industries. Ahead of the conference, we asked our platinum sponsor, Bitdefender ,...

Parks Associates research finds that COVID-19 accelerated an increase in the usage and value of home networks. With increasing strain on home networks, consumers show interest in emerging 5G fixed wireless broadband internet products and services (i.e., an alternative to a wired home internet service) in order to improve overall performance throughout the home. The boost in demand on home networks is driven by more time spent at home, an increase in the number of connected...