"digital media" articles

Parks Associates is supporting the IPTV World Forum held from March 25-27 in Olympia, London. Kurt Scherf will be speaking in the session Profit Opportunity Think Tank: The Managed Home Environment – The Last Untapped Revenue Opportunity for Operators? on March 27. The IPTV World Forum was developed as a direct response to the rapid growth in the marketplace, bringing together operators, technology partners and content providers to explore and define the IPTV evolution....

Parks Associates is supporting the Cable Show '09 from April 1-3, 2009 in Washington D.C. Parks Associates Research Analyst, Jayant Dasari will be moderating a special lunch session Engaging the Consumer: Opportunities and Challenges in the Evolution of Television on April 2nd from 12:45 PM - 2:00 PM. This special lunch session, sponsored by Macrovision , discusses the challenges for operators as they develop and deploy innovative services and business models. In addition, the...

Expanding population creates new opportunities for advertising and connected TV -- Social networking is moving to the television, driven by a young audience interested in video features such as multiplayer games, chat, and content discovery. This trend will help increase U.S. ad spending in social media to almost $3 billion by 2013, according to Parks Associates. The international research firm, in its report Social Media & User-Generated Content, finds over one-fourth of...

If The Wall Street Journal starts running "Peanuts," it wouldn't shock me. After all, the paper has added a sports section , which is a pretty interesting read. Today's paper discusses the 11-year, $6 billion deal that CBS made with the NCAA to air the men's basketball tournament, noting that CBS was smart enough to get the rights to air content on new media platforms such as mobile phones and the Internet (in addition to distribution deals wtih DirecTV and CBS College...

Service providers and manufacturers benefit from interest in widgets, VoD libraries -- Video-on-demand (VoD) libraries and widgets will be the first generation of video services driving adoption of connected television experiences in the U.S., according to international research firm Parks Associates. Consumer electronics manufacturers and service providers will benefit from higher margins and ARPU generation in providing these Web-like experiences via the television. Parks...

Social networking and community features enable gaming companies to expand -- Online gaming companies should embrace social networking and community features as key strategies in continuing the rapid growth of the gaming market, according to international research firm Parks Associates. In its new report Networked Gaming: Driving the Future II, the firm forecasts the market for premium casual games will exceed $1 billion in revenues by 2013. Parks Associates notes that social...

The Congress finally agreed to a delay in the mandatory switch over until June after much debate and heartache to the likes of Verizon, AT&T and Qualcomm. However, in yet another turn in events, more expected than unexpected, the broadcast stations have decided to switch over to pure digital transmission much sooner than the mandated date in June. 40% of the local broadcast stations i.e. 2 in out every 5 have expressed their intention to switch as soon as possible. The major factor...

By the end of 2008, Boxer had 689,000 digital TV subscriptions. Competition between Pay-TV operators in the Swedish digital TV market have intensified throughout the year. As a result, subscriptions decreased by 3% from the start of 2008 with 709,000 subscribers. In March 2008, Boxer was selected Pay-TV operator for the approaching Danish digital terrestrial network; in addition, Boxer received an equivalent licence to be the Pay-TV operator in the Irish digital TV network in...