Mobile Payment: Technologies and Business Models

This report provides analysis and forecasts of the emerging mobile payments market using the latest market data, consumer survey results, and briefings with key industry players. It includes an overview of the core technologies enabling mobile commerce and mobile payments, including near field communications (NFC). It illuminates the growing mobile payments value chain and explores in-depth the implications of mobile payments for the major players, including carriers, payment networks, and merchants.

"With the creation of the ISIS initiative in 4Q10 and the launch of Google Wallet in 3Q11, the mobile payment industry is riding the recent momentum to build scale,” said Harry Wang, Director of Health and Mobile Product Research at Parks Associates. “The success of the mobile payment industry not only hinges on consumer and merchants’ willingness to adopt but also requires seamless integration of technology with viable business models.”

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Download Table of Contents (PDF)

The Bottom Line

1.0   Report Summary

1.1 Purpose of Report

1.2 Scope of Report

1.3 Research Approach

2.0   State of the Mobile Payments Market

2.1 Defining the Market: Market Segments and Players

2.1.1    In-Person Mobile Payments at Retail Point of Sale (POS)

2.1.1.1    NFC-enabled Handsets and POS Terminals

2.1.1.2    Mobile Wallet Solutions for Retail Transactions

2.1.1.3    Mobile Payment Alternatives: Barcodes, Ultrasound and More

2.1.2    Remote Mobile Payments for eCommerce

2.1.3    Payment Acceptance on Mobile Devices

2.2 Evolving Payment Technologies and Standards

2.2.1    Payments Technology Trajectory

2.2.2    Security Standards and Features of Mobile Payments Platforms

3.0   Consumer Perspectives and Use Cases

4.0   Industry Perspectives and Business Models 

4.1 Carrier Initiatives and Business Models

4.2 Payment Network Initiatives and Business Models

4.3 The Merchant Perspective

5.0   Market Forecasts

5.1 Market Drivers and Barriers

5.2 Forecast Methodology

5.3 Forecast of NFC-enabled Handset Adoption

5.4 Forecast of Mobile Payment Users

5.5 Forecast of Transaction Value by Payment Technologies

6.0   Market Implications and Recommendations 

7.0   Appendix

7.1 NFC Handset Releases and Announcements from Major OEMs

7.2 Glossary

Companies Covered

Alipay

Mobilians

American Express

Mocapay

Apriva

MoPay

Bango

MPass

Boku

Narratte

Buyster

Obopay

Cardinal Commerce

OpenMarket

ChargeAnywhere

PayAnywhere

C-SCAM

Payfone

Danal/BilltoMobile

PayPal

Discover

RoamData

Enstream

Sage

Google

Square

Ingenico

Starbucks

Intuit

Sybase

ISIS

Think Computer

Mastercard

UnionPay

mBill

Verifone

mBlox

Visa

mFoundry

ViVotech

Mobile Messenger

Zong

Mobile Payments Market Segments and Key Players
Mobile Payment Industry Overview
POS Manufacturers' NFC Products and Initiatives
Mobile Barcode Payment Applications
Remote Mobile Payment Methods, by Purchase Type
Premium SMS/WAP Billing Solution Providers
Direct Carrier Billing Solution Providers
Square's Gross Daily Transaction Value and Estimated Card Reader Shipments
Mobile Payment Acceptance Solution Providers
Global EMV Payment Card and Terminal Penetration
Security Risks and Solutions for Mobile Payments Applications
Interest in Mobile Barcode Scan Capabilities
Consumer Product/Service Research on Mobile Phones
Consumers' Preferred Billing Methods for Mobile Services
Attitudes Toward Credit Card Use on Mobile Phones
Global Carriers' Mobile Payment Initiatives
Mobile Carriers' Business and Revenue Models: Pros & Cons
Mobile Payment Market Drivers and Barriers
Global Forecasts of NFC-enabled Smartphone Sales (2011-2015)
North American Forecasts of Mobile Payment Users by Type (2011-2015)
North American Forecasts of Mobile Payment Transaction Value (2011-2015)

Publish Date: 4Q 2011

Pages: 61

Authored By:
Harry Wang - Senior Director of Research
Jennifer Kent - Vice President, Research

All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America.

Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct. We assume no responsibility for any inadvertent errors.
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