Press Releases

Industry webinar features discussion with Calix and Arlo on current support and connectivity challenges in the smart home ecosystem

Parks Associates research from 2Q 2021 finds 42% of US broadband households are very interested in a network monitoring service that proactively identifies and resolves network issues, up from 22% in 2021. This spike in interest comes as households report more tech problems with their Wi-Fi connections and devices in the home. The research firm, ...read more

48% of US broadband households report willingness for electricity providers to make energy-saving adjustments for a $100 annual credit 

Parks Associates is hosting energy leaders tomorrow at the virtual session “Shifting Customer Behavior: Energy Efficiency and Demand Response,” sponsored by Grid4C, as part of the research firm’s 12^th annual Smart Energy Summit: Engaging the Consumer. The virtual conference, sponsored by Bidgely, Grid4C, Austin Energy, dcbel, FLO, American W ...read more

Savant Power, Schneider Electric, Spirent Communications, and other energy executives address clean energy and technology market at Parks Associates’ ninth annual Smart Energy Summit

Parks Associates will highlight its latest smart energy research, Smart, Clean, Connected: The Future of Home Energy Management, at its upcoming Smart Energy Summit: Engaging the Consumer virtual session “Partnerships and Tech Advancements”on October 27, 11 am CT. The session, featuring Anna Dem ...read more

Industry webinar features discussion with RouteThis and RocketNet on how support services can create differentiation in smart home and broadband services

Recent research from Parks Associates reveals 66% of US broadband households with a smart home device are interested in online tools that empower them to resolve their technical problems. Interest is up from only 41% in 2019, after two years in which smart home adoption expanded while more people are spending more time at h ...read more

New research highlights consumer usage and demand trends for telehealth services and connected health devices

New research from Parks Associates reveals 27 million US broadband households reported being unable to visit a doctor in 2021, down slightly from 2020. The firm’s Quantified Consumer: Virtual Care: Connected Health Devices and Services evaluates user experiences with telehealth services and investigates consumer appetite for virtual care as a standard offering, outsi ...read more

Industry webinar features discussion with Conviva on the top factors that influence content discovery for streaming

Consumer data from Parks Associates reveals that 39% of OTT viewers access video services based on specific content available. In partnership with Conviva, Parks Associates is presenting its latest consumer research during the industry webinar “The Role of Content Discovery in OTT” on Thursday, October 14, at 10 am CT US (11 am ET). The webinar explores content ...read more

New Consumer Insights Dashboard tracks adoption, purchases, and demand across most common consumer electronics product categories

Parks Associates today announced the release of its latest Consumer Insights Dashboard, a new ongoing service that analyzes the firm’s quarterly surveys of 10,000 US broadband households to track consumer adoption of home devices and services. The firm’s Consumer Electronics Dashboard reveals that among the most commonly adopted CE device categori ...read more

Session features executives from Calix, Airties, Nokia, McAfee, Linksys, and HomeGrid Forum 

Parks Associates’Consumer Insights Dashboard: Consumer Electronics, featuring a 1Q 2021 survey of 5,000 US broadband households,finds 12% of households bought a home network router / Wi-Fi extender in past six months, while 27% plan to buy one in the next 12 months. Parks Associates will host the next CONNECTIONS™: The Premier Connected Home Conference virtual session, Home Networkin ...read more