"smart TV" articles

With declining sales in many connected home entertainment categories, consolidation in the TV industry over the next five years will continue to have an impact. Television manufacturing and distribution is a prime example. In the U.S., more than 70% of U.S. broadband households use one of five brands—Samsung, Vizio, LG, Sony, and Panasonic—as their primary flat-panel TV. A similar concentration of four TV brands are purchased by 68% of U.S. broadband households for all flat-panel...

Service providers and OEMs continue to introduce new offerings in Europe, bringing new value propositions and driving increased adoption and future purchase intentions of smart home and connected CE devices. Currently 45% of broadband households in the U.K., Germany, Spain, and France have a smart TV. Regarding future purchases, 33% of these broadband households plan to purchase a smart home device in the next 12 months. Additional Parks Associates research shows: French...

Submitted by Yoel Zanger, CEO, Giraffic and CONNECTIONS 2015 Speaker It is one of the hottest trends in tech. Having a TV that can function as a computer (and sometimes even a phone), sounds like the perfect appliance for this day and age. The constant need to be connected without wires has taken over, which makes owning a TV with all the extra devices and smarts built is a no-brainer. So, if you are partaking in the multi-device lifestyle, you should go grab your credit card and...

Parks Associates : Could you tell me about the changing role and revenue potential of connected CE? Barbara Kraus : Connected CE, until a few years ago, simply meant a hardware device that could connect to the Internet, and manufacturers made their money from unit sales. Now, with connections and the ability to stream video and music to your TV, manufacturers have several opportunities for new revenue streams, such as advertising, content promotion, content placement, and even...

New 1Q 2014 research from Parks Associates shows TVs are outpacing computers as the key platform for Internet video. Parks Associates analysts find that 81% of U.S. broadband households watch video on a TV set, while 60% watch content on a computer. The research also shows: U.S. broadband households watched roughly 3 hours of online video per week on both a PC and TV, but the amount of online video consumed on a TV is increasing, up from 2.3 hours per week in 1Q 2013....

Powered by BrightLine ’s interactive TV and advertising technology, Walt Disney Parks and Resorts released a branded smart TV app  available on Samsung and LG smart TV sets. The app allows consumers to check out Disney theme parks and vacation packages right from their living room, on the big screen. The app offers a wealth of information, including videos, photographs, and interactive maps of Disney theme parks and resort properties. The app also includes...

Parks Associates' special 4K technology research predicts the growth rate of 4K televisions will have a similar path as HDTVs. Over 82% of U.S. broadband households now own an HDTV, and Parks Associates forecasts that 4K TVs will reach 80% adoption in the next 10-12 years. This faster growth rate is attributed to falling prices for 4K technology. In fact, the research firm notes that within the next 2-3 years, 4K televisions will reach mass-market pricing, which will be a major...

As in any major event in the communications industry, there are always winners and losers. Here are a few thoughts on the Comcast-Time Warner Cable merger and how some of the parties involved view the outcome. Comcast (the cable-side of the business): While the deal will have to be approved by regulators and some markets will be sold off to competitors to allow the deal to go through, Comcast clearly enjoys many benefits from the deal. With the combined company serving...