"OTT" articles

Speaking from an entertainment focus at CES, nearly everyone I met with talked about being able to provide a single, unified interface for all the video products and services that consumers are using. And when you think about it, it makes complete sense why that is such a big deal. We have reached the point where using two or more video services is becoming the norm rather than the exception to a rule, and because users have to sort through the several different services they use to...
 
by Hunter Sappington | Jan. 10, 2018
Tags: CES, digital content, digital media, online video, OTT, pay TV, set top, smart TV
The Apple Event was today, and Apple made a series of interesting announcements about its iPhone lineup. The iPhone 8 and 8 Plus were announced, and the rumored iPhone X was confirmed. These new iPhones offer more powerful processing via Apple's new A11 chip, as well as an Apple-designed GPU. This allows Apple to offer on-device machine learning and computer vision-enabled abilities which enable a number of new use cases. Apple's machine learning tech enables: Native...
In the recently published Churn and Retention of OTT Video Services , I was really surprised to see that for those under age 35, only 83% are subscribing to an OTT video service like Netflix, Hulu, or Amazon. This indicates that while many Millennials and Generation Z seem to wear their cord cutting status like a badge of pride , it isn’t something that is universal. Many Millennials and Generation Z members can live without Game or Thrones or Orange is the New Black ....
 
by David Mitchel | Sep. 11, 2017
Tags: cord cutting, millennials, online video, OTT, pay TV, smart TV, streaming
“Hey, did you watch that popular show last night where the thing happened?” “No. I haven’t watched it yet. Thanks a lot.” “Oh… Sorry…” The penultimate season of HBO’s global hit series Game of Thrones is in the books. While many of the show’s die-hard fans are sure to have watched it through the season finale, coverage in the media suggests otherwise. Media outlets have been careful to mask key plot developments in their headlines and...
 
by Glenn Hower | Aug. 31, 2017
Tags: digital content, digital media, online video, OTT, pay TV, TV Everywhere
OTT video is reshaping the U.S. entertainment marketplace—Parks Associates research shows nearly two-thirds of U.S. broadband households have an OTT service, and one-third have more than one subscription. This growing trend is increasing demand on home and mobile networks as consumers spend more bandwidth streaming media on their televisions, tablets, and phones. In the infographic below, Parks Associates highlights how online video consumption is impacting broadband speeds across...
 
Ever since the release of  Jaws  in June of 1975, summer has been the realm of the multiplex blockbuster. Tentpole action film franchises like  Star Wars, Batman, Spider-man, Jurassic Park,  and  Indiana Jones  often find themselves in theaters during the summer movie season from May through July. Summer generally brought a lull in television, the demands of weekly programming schedules relegated to low-cost or specialty programming while the cast and crews...
 
by Glenn Hower | Jul. 28, 2017
Tags: digital content, digital media, online video, OTT, streaming
Crunchyroll is partnering with Twitch.tv to offer a 6-day Crunchyroll marathon on the gaming-focused live streaming platform. The marathon started today on July 27, and it will run back-to-back episodes of entire series 24 hours a day for nearly 20 different anime hits. The episodes are free to watch on Twitch.tv, containing ads unless viewers are Twitch Prime subscribers (either purchased separately or as an added benefit of being an Amazon Prime subscriber). Viewers...
 
by Hunter Sappington | Jul. 27, 2017
Tags: Amazon, digital content, digital media, online video, OTT
Parks Associates will host the 12th-annual CONNECTIONS™ Europe: IoT and the Connected Consumer , November 1-2, 2017 at the Amsterdam Marriott Hotel, featuring high-level speakers from the top European and international companies in the digital living ecosystem. Early confirmed keynotes include: Sudeep Maitra , Global VP, Strategy and Development,  Centrica Matthias Mieves , Head of New Business, Sales & Marketing Connected Home,  Deutsche...

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